BC Business Magazine

LUNCH WITH LUCY

Robert Helsley wants students at UBC Sauder to think about more than money

- By Lucy Hyslop

For Robert Helsley, presiding over UBC Sauder isn’t all business

After graduating from Princeton University, dual Canadian and American citizen Robert Helsley landed his first faculty role at UBC three decades ago. Helsley, now in his second five-year term as dean of the Sauder School of Business, talks about what drew him to leave the U.S. and why the school has high aspiration­s.

This much I know…

“I believe in the power of education for all peoples and societies. It’s been transforma­tive for me, and the opportunit­y to have that effect on others is really rewarding. I would say everybody who is involved in the university at some level is impacted by the ability of education to change the path of a young person’s life. Personally, the culture of diversity in Vancouver has been so important; there is so much respect for the benefits of diversity, which you don’t really have in the U.s.—it’s insular. It’s so much richer here; we have [63,000] students who have come from 160 countries in the undergradu­ate courses.” “There is, however, a traditiona­l view that business schools are focused on monetary measures of success. My feeling is that there’s a tipping point, and increasing­ly the social impact of business is a bigger part of the conversati­on, and one of the key things our school does is to think about that. In recent years, we’ve tried to create a higher purpose.”

“We spend time talking about values in business—it’s good for an institutio­n to have something bigger that it’s trying to focus on—and the fact that there’s a potential for business to contribute to positive social change. There’s a demand from consumers and employees that companies have a set of values and live up to them. People want to feel like they are making a difference. It’s crystalliz­ed in recent years that our students will be taking on leadership roles in the future, and we would like them to be the kind of leaders that drive positive social change. So they think about how their business impacts society, social outcomes, the environmen­t and broader things.”

“Business schools tend to be isolated—and I’ve always seen that as a lost opportunit­y. So we’ve been consciousl­y trying to create ways to engage with others at university to find a new way for the business school to add value. One area where we are truly unique is the dual degree, where students can study for an undergradu­ate degree in almost anything at the university and study for a master’s in business at the same time [and an additional six months], which is really cool. The idea is that if you take someone who has a technical or musical interest, for example, and add some business training, it makes them much more effective in what they can turn it into as a career. It not only adds to the diversity of the school, but parents love it, too.”

FUN FACT Helsley lives with his wife, Beth, with whom he has two grown-up sons, in Vancouver's Kitsilano. Outside of academia, he plays guitar and has a collection of seven classical and jazz instrument­s

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