Bloomberg Businessweek (North America)

Rant: Why force an office Christmas party when colleagues are already buds?

Your friends from the office are now your friends at the office

- By Rebecca Greenfield

If your office didn’t have a holiday party this year, you are way not alone. In 1998 more than 80 percent of companies surveyed by the Society for Human Resource Management had end- of-year celebratio­ns. This year only 65 percent of companies threw a party. Fern Diaz, now a senior manager at ad agency Huge, doesn’t miss them. “You’re being forced to hang out with the people you work with, because you’re complying with some company culture-building,” she says.

To some, this might seem like yet another indication that the office is turning into an increasing­ly antisocial place. Adam Grant, a management professor at the Wharton School, wrote an op- ed in the New York Times in September claiming the workplace has become a mostly transactio­nal environmen­t, where relationsh­ips don don’t t extend beyond office walls. One 2011 study he cited found that 32 percent of respondent­s in the U. S. said they invited colleagues to their homes, vs. 66 percent of Poles and 71 percent of Indians. Only 6 percent of Americans in the study reported going on vacation with their co-workers.

But looking to organized events and outof- the- office activities misses a bigger trend: Most co-worker socializin­g now happens at the office. Our working relationsh­ips are much more intimate: Walls have literally come down, as open office plans have done away with cubes. Workers are in constant communicat­ion via instant messaging and e-mail.

Diaz considers half of her 500 co co-workerswor­kers her friends. Her idea of fun with colleagues is an in- office Serial discussion group or casual desk- side drinks, not a work- sponsored party or a staged dinner. “Huge doesn’t pay for the bourbon. We just buy it and drink it at 5 p.m. on a Tuesday,” she says. “That’s how I’ve made a lot of friends.”

Work itself is social. Every day, almost 2 million people log on to Slack, one of a handful of online communicat­ion tools designed for the office. People use chat rooms as a digital water cooler as much as a place to get work done, so much so that many companies have designated rooms for nonwork conversati­ons. One of the most beloved features on Slack is the GIF generator, often used to add levity to a work chat.

Just because relationsh­ips are online doesn’t mean they should matter less. In a 2011 study, researcher­s from the University of Rochester had strangers communicat­e with one another online and found that the more time someone spent chatting with someone, the more they reported liking that person. Tanya Ghahremani and Kadeen Griffiths, two editors with a “weirdly close” friendship at the blog Bustle, formed their relationsh­ip over instant messages. Now “we’re always in communicat­ion over e-mail, text message, carrier pigeon,” Ghahr Ghahremani says.

Org Organizati­ons have an interest in prom promoting work friendship­s, because t they’re good for business. Friends motivate each other with social pressure; not performing means letting a friend, not just a colle league, down. Having best friends at wor work is one of the strongest predictors of a solidso team performanc­e, according to Gal Gallup’s annual engagement survey.

Yet the harder offices try to make worke workers socialize, the more it backfires. “You“can’t force friendship­s,” says Jim Ha Harter, the chief scientist at Gallup. The bestbe thing for employers to do is let emplo employees make their own fun. That descri describes the environmen­t at Web Talent Marketing, in Lancaster, Pa., where Anna Horn works. “We will have a Cinco de Mayo party in the m middle of the day,” says Horn, who m met her best friends at work. “We’re all justjus hanging out and having margs. My bo boss is cool with that.” <BW>

WORK ITSELF IS SOCIAL—THERE’S LESS NEED FOR STAGED PARTIES

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