Bloomberg Businessweek (North America)
WASHINGTON, D.C. Rose’s Luxury
New American tapas, opened October 2013
“We didn’t want the sign to give the impression we were selling roses. Aaron [Silverman, owner] was hooked on green trim for the restaurant’s facade. We wanted our facade to be welcoming and different than the other storefronts on the street, none of which use green. The neon green reflected the trim paint.” —— Brooke Horne, creative director