Bloomberg Businessweek (North America)

WASHINGTON, D.C. Rose’s Luxury

New American tapas, opened October 2013

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“We didn’t want the sign to give the impression we were selling roses. Aaron [Silverman, owner] was hooked on green trim for the restaurant’s facade. We wanted our facade to be welcoming and different than the other storefront­s on the street, none of which use green. The neon green reflected the trim paint.” —— Brooke Horne, creative director

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