Vir­tual tool helps pick paint colour

Calgary Herald - Calgary Herald New Condos - - New Condos -

A sur­vey by Cana­dian com­pany CIL iden­ti­fied choos­ing the right paint colour as one of the big­gest home-dec­o­rat­ing chal­lenges, so the com­pany has launched a new web­site that makes it eas­ier.

Based on a model home con­cept, the web­site al­lows vis­i­tors to view dozens of room set­tings, each fea­tur­ing a dif­fer­ent wall colour.

“Al­though people have re­lied on paint chips to help them make colour se­lec­tions for decades, it’s very dif­fi­cult to en­vi­sion how the chip they’re hold­ing in the palm of their hand will look on the en­tire length of a wall,” said Ali­son Gold­man, brand man­ager for CIL paint.

A visu­al­izer tool al­lows you to see dif­fer­ent colour com­bi­na­tions or upload pho­tos of your home, save your colour choices in a project folder and share them through so­cial me­dia, an op­tion also avail­able on the free iPad app CIL Sim­ply Beau­ti­ful Colour Stu­dio.

CIL paint web­site and app are both free at or iTunes store.

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