Cedarglen embraces market in New Brighton
An award-winning builder is in the approval process for its second condo development, after launching the multifamily arm of the company a year ago.
Cedarglen Living, a division of Cedarglen Homes, debuted with a townhome project called The Elements that opened sales in the northwest community of Panorama Hills last summer. Panorama Hills is a community master-planned by Genstar Development Co. At press time, 101 of it 107 townhomes had been sold.
The builder is now seeking approval from the city on a project planned for New Brighton in southeast Calgary. Cedarglen Living’s general manager Cole Haggins says the New Brighton development will also be named The Elements.
“We’ve built up a lot in New Brighton, with our (singlefamily home) product there, so it was just a natural transition to move into the multi-family (market) there as well,” says Haggins. He says the company’s single-family division has a “strong referral base” in New Brighton which should benefit the upcoming development. It is expected to include stacked apartments in four-storey buildings and townhomes. If the complex is approved by the city, Haggins says he’d like to start construction this September.
In Panorama Hills, the popularity of the development was based on many factors, including the project’s overall appeal, says Haggins. Similar to New Brighton, Cedarglen has built many single-family homes in Panorama Hills. “We got a lot of referral business because of that,” adds Haggins.
“The fact that it was one of the last available townhome lower-income type products within the Panorama area definitely helped the sales,” Haggins notes.
The Panorama Hills sales centre has closed, so Cedarglen will look to sell the final six units through MLS or its New Brighton sales centre. A fire at the site in early January resulted in a setback in development, but the project is back under construction. First possessions are expected July 7.
Cedarglen’s single-family division currently builds in Riverstone of Cranston, New Brighton, The Parks in Panorama Hills, Cranston and Auburn Bay.
For more information, visit cedarglenliving.com.
The Elements by Cedarglen Living debuted with a townhouse project in Panorama Hills.