POWER OF PINK: RUN FOR CURE
More than 5,000 people hit the pavement, starting at Southcentre Mall Sunday, to raise funds for breast cancer research in the annual CIBC Run for the Cure.
About 5,500 people braved the frosty morning Sunday to take part in the CIBC Run for the Cure, raising funds and awareness for breast cancer research.
The Calgary event, part of a national effort, in which about 85,000 Canadians participate annually, raised more than $800,000 this year.
“It went really well. It’s always an incredibly inspiring event,” said run director Kirsty McGowan.
The day featured pink facials and pink manicures, along with a selection of baked goods, for breast cancer survivors.
“We always try and put an emphasis on survivors and their experience, trying to make the day special for them,” McGowan said.
One in eight Canadian women are expected to be diagnosed with breast cancer during their lifetime.
“Breast cancer is something that unfortunately touches a lot of people in different ways and I think events like CIBC Run for the Cure really contribute to a future where our daughters and our daughters’ daughters don’t have to live in fear of breast cancer,” McGowan said.
“Having everyone come out and support the event is showing me, and makes me feel hopeful, that we are moving closer to that.”