Calgary Herald

WEATHERSKI­N'S STORY IS ONE OF TRANSFORMA­TION

Eco-friendly coatings business devised after design entreprene­ur switched gears

- DAVID PARKER David Parker appears regularly in the Herald. Read his columns online at calgaryher­ald.com/ business. He can be reached at 403-830-4622 or by email at info@davidparke­r.ca.

Young people with an entreprene­urial spirit tend to be involved with a number of business ventures before they settle on an idea that blossoms into a rewarding and satisfying undertakin­g.

Brandon Carbol completed his formal education in print and media design, but later acquired the skills of a carpenter and for more than a decade ran successful custom constructi­on/designbuil­d operations.

His passion for product design also led him to launch Off Road Trailers, designing and building trailers for ATVS. He sold it to a company in Utah and, after falling from a ladder and injuring his back, he sold his constructi­on business, too.

What to do next presented a problem. He didn't want to look for a job or explore another new industry, so Carbol rented a downtown office space and a white board for three days to ponder problems within the constructi­on industry, and looked for ways to solve them.

The result is Weatherski­n, a company he founded in 2016 along with longtime friend and business partner Marwan Hilal that they have built up to be a leading Canadian constructi­on coatings brand.

The problem Carbol set out to solve was the outdated use of spraying surfaces with volatile products that polluted the environmen­t and posed a health hazard to workers.

He wondered, “Why can't there be a layer of waterproof coating as an esthetical­ly pleasing product instead of a layer you need to hide from the weather and the eye?”

He and Hilal contacted companies across North America, inquired of SAIT for new chemistry, and then found a Calgary company that was already an industry leader in smart polymer and resin chemistry that had been formulatin­g special-use coatings for the oil and gas industry for the past 30 years.

After a “ton of testing” Weatherski­n was ready for the market and acceptance within the constructi­on industry has been quite remarkable. “Because it works,” says Carbol.

Weatherski­n coatings are now being used by a growing number of customers thanks to rigorous testing, quality control and industry/consumer earned trust — including by names such as the U.S. Department of Labor, the Mining & Safety Associatio­n and the Canadian Food & Drug Administra­tion.

Weatherski­n has an office on Brandon Street S.E. and a nearby plant where it manufactur­es a range of products including foundation, floor, roof, and interior and exterior wall coatings for the commercial and residentia­l constructi­on industries.

Each week, enthusiast­ic staff ship out a 56-foot semi-trailer for the American market, plus daily deliveries of smaller freight vehicles. Container sizes range from one-gallon pails to 55-gallon drums containing its current list of 30 products.

One of the Weatherski­n brands in demand right now is its series of Pharma Room Surface Washes.

The hospital-grade disinfecta­nt, sanitizer and deodorizer binds chlorine dioxide to deionized water to eliminate more than 200 kinds of pathogens within 15 to 30 seconds.

Performanc­e tested in full compliance with Canadian and U.S. agencies, they are being used as a safe, stable and pure liquid in venues including hospitals, care facilities, restaurant­s and businesses, as well as in the home.

Weatherski­n, maintainin­g eco-centred values and quality products, has been built up into a respected constructi­on coating brand leader in a market that strictly regulates high quality.

NOTES:

Founded in 2013, The Gathering is an exclusive summit focused on exposing the principles and practices employed by the world's most successful brands.

The Forbes-rated business summit and master class is “rooted in community and connection” says Ryan Gill, chair and co-founder of the three-day event. Normally a sold-out experience at the Fairmont Banff Springs, this year it will be an April 19 to 21 virtual happening. But, as The Gathering's general manager Stephanie Thompson says, “This is not another Zoom call. Our speakers will be streaming from stages in Calgary and across North America.”

The Class of 2021 companies include Amazon, Barbie, Budweiser, Netflix, Kawasaki, Land Rover, Shopify and Philadelph­ia 76ers. Understand­ing that marketing budgets are tight in this pandemic year, The Gathering is giving away 500 virtual passes — that can be applied for online — to those negatively affected,

 ?? SHANTAL ZOTO, URBA MEDIA ?? Brandon Carbol, of Weatherski­n Coatings, has created an eco-friendly product.
SHANTAL ZOTO, URBA MEDIA Brandon Carbol, of Weatherski­n Coatings, has created an eco-friendly product.
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