FREE PRIMPING FOR DRAFT DAY
NEW YORK — Even an offensive lineman could use a good coiffure.
That’s the idea behind the Gillette Lounge and Pantene Salon, courtesy of Procter & Gamble Co. The company is providing hair stylists and makeup artists to prep NFL prospects for draft night, a televised event that thrusts young athletes and their families into the media spotlight — often for the first time. “They will receive makeovers, hairstyles and clean shaves so they look their best for the biggest moment of their lives,” Cincinnati-based P&G said in a statement.
While looking and smelling good may not be a core competency for a 300-pound defensive tackle, there is a tradition of well-groomed gridiron warriors since the days Joe Namath hawked Schick razors and Noxzema skin cream in the 1960s and 1970s.
The primping will be available to the players’ families, as well.
University of Alabama defensive back Landon Collins said he’s planning to bring his mom to the Pantene Salon to thank her for years of support.
The three-day draft begins Thursday in Chicago. Lauren Coleman- Lochner Bloomberg