Mai­son Tess aims to of­fer bet­ter bed­ding

Edmonton Journal - - YOU -

Does your bed­ding do bet­ter? Not just for your sleep cy­cle, but also for the planet?

It’s a ques­tion more peo­ple and brands seem to be ask­ing as new op­tions pop up fea­tur­ing or­ganic tex­tiles and fair man­u­fac­tur­ing process. It’s yet an­other way to ex­plore the move­ment of con­scious con­sump­tion while also adding cool items to your home.

The Mon­treal-based brand Mai­son Tess is one com­pany at­tempt­ing to do its part to of­fer bed­ding that’s, well, bet­ter. The prod­ucts, which are Oeko Tex or­ganic cer­ti­fied, ac­cord­ing to the brand, are crafted from hy­poal­ler­genic linen and cot­ton that is part of the Bet­ter Cot­ton Ini­tia­tive, an NGO that aims for sus­tain­able and en­vi­ron­men­tally ef­fec­tive ways to deal with cot­ton.

We caught up with Laura Nezri, the founder of Mai­son Tess, to learn more.

Q For those who aren’t fa­mil­iar, what is Mai­son Tess?

A Mai­son Tess is an on­line home linen brand. We sell pre­mium bed­ding made in Por­tu­gal.

Q What makes it dif­fer­ent from other bed­ding brands?

A At Mai­son Tess, we be­lieve that your home should re­flect your true self. There­fore, you shouldn’t have to com­pro­mise style for com­fort. Just like your per­sonal style, we want your rooms to come to life as an ex­ten­sion of your per­son­al­ity and your life­style. Our prod­ucts be­come a part of your re­al­ity as they let you em­brace the prac­ti­cal­ity that lies in the beauty of the mess. Your home should be a re­flec­tion of who you are, no fil­ter needed.

Q Who is your tar­get cus­tomer?

A Our prod­ucts are de­signed and de­vel­oped for the cou­ples and fam­i­lies of to­day. We are most def­i­nitely a brand that pre­dom­i­nantly at­tracts a fe­male cus­tomer who is fash­ion-for­ward and trend savvy.

Q What’s new for the spring sea­son?

A You should ex­pect a new colour com­ing in May. We work on two types of colours: ba­sics and sea­sonal. The sea­sonal ones are colours that are on trend, avail­able on a sea­son-based ap­proach, and that com­ple­ment the ba­sic colour pal­ette.

Q What more can you share about where the pieces are de­signed/made?

A Our man­u­fac­turer is fam­ily-owned, fourth gen­er­a­tion, has the old­est mill in the area, and they spe­cial­ized in small-to-medium pro­duc­tion. So no mass pro­duc­tion and less waste. I made my way there and I was blown away. Th­ese em­ploy­ees were artists, all of them. You can see the trans-gen­er­a­tional work be­ing ap­plied on each prod­uct. Th­ese amaz­ing women weav­ing the prod­uct, look­ing at them one by one to make sure that the qual­ity con­trol was met. Real au­then­tic crafts­man­ship.

I loved the fact that each Tess prod­uct is dyed for us. I am the one who does the re­search be­fore each col­lec­tion and I de­ter­mine the colours I think will be on trend for the fol­low­ing sea­son, based on fash­ion trends.

Q Where can peo­ple check them out?

A On­line at maisont­ess.com ahar­[email protected]­media.com

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