Edmonton Journal

Lessons learned from stepping outside of your comfort zone

- TOM BRADLEY

I attended the Collision tech conference in Toronto this week — yes, me at a tech conference.

It was a great way to get inspired by (mostly) young entreprene­urs, spend time with my nephew and attempt to avoid becoming a dinosaur. And a dose of energy and optimism was exactly what I needed with the stock market going down and negativity abounding.

Despite the decline of tech stocks, there's no shortage of ideas and innovation. Collision is a showcase for what's possible now, and might be in the future.

I talked to entreprene­urs working on a variety of products and services, including motorized strollers (Glüxkind Technologi­es Inc.), sleep technology (Munice Inc.), mental-health detection (Thymia Ltd.), debt consolidat­ion (Parachute Financing Inc.) and celebrity advice (Critiq Inc.).

After three days outside my comfort zone, I left the conference with a lot to think about.

HOPEFUL

I came away feeling positive because many of the innovators are working on things that will make the world better (climate change and social injustice), solve health issues, eliminate the middleman or help companies deliver better service.

Hopeful because these creative and unconstrai­ned minds are chipping away at the armour of the oligopolie­s that dominate our economy (think: banking, telecom and tech giants).

And hopeful because the crowd of 35,000 was highly diverse.

WHAT THE FED?

Collision was a pleasure partly because I went three days without hearing about the United States Federal Reserve.

These entreprene­urs aren't waiting for a central authority to fix something or determine their fate; they're getting on with it. a chance to build something from an idea. A pack of hungry venture capitalist­s and confabs like Collision provide the opportunit­y to tell their story and get the useful feedback that Taleb references.

The ecosystem is most developed in Silicon Valley, but Toronto/waterloo, Montreal and Vancouver are catching up, helped by the U.S.'S restrictiv­e immigratio­n policies.

HOLY HYPERBOLE

It wouldn't have been a tech conference without lots of hype.

Most presenters sized their addressabl­e market in the billions of dollars without blinking an eye. And there was an underlying assumption that blockchain ( Web3), artificial intelligen­ce and the metaverse are going to change the world.

This may be the case, but few real applicatio­ns were presented. Indeed, it feels a little like we're jumping on a train that's leaving the station without knowing where it's going.

ATTENTION DEFICIT

Much of the technology is about getting our attention and prompting us to do something: click, buy or subscribe. We're being subjected to a fire hose of requests and nudges, both from establishe­d companies and new ones that want to change our habits.

As I took it all in, I couldn't help but wonder when we're going to find time to click on ads, peruse social media, bet on the Blue Jays, listen to podcasts, stream music and movies, fill out surveys and trade non-fungible tokens.

I don't know how close we are to our limit, but I'm already starting to rebel from the constant asks.

One of the conference highlights was listening to author Margaret Atwood talk about women entreprene­urship and green tech.

If we needed any inspiratio­n to keep learning and pushing for what we believe in, she provided it. Atwood was up on the issues, and her passion and unfiltered comments (she's 82) reminded us that we're never too old to grow. Dinosaurs beware. Financial Post

Tom Bradley is chair and co-founder of Steadyhand Investment Funds, a company that offers individual investors low-fee investment funds and clear-cut advice. He can be reached at tbradley@steadyhand.com.

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