INSPIRING MINDS INSIDE THE CREATIVE BRAINS AT CLINIQUE
JANE LAUDER, GLOBAL BRAND PRESIDENT
On personal inspo “I try to run on the weekends on the road or on the beach in the Hamptons. It’s when I can actually think and meditate. That’s usually when I have moments of ‘Ohh.’” On professional inspo “Travel is like an anthropological study—take, for example, the trends that come from Korea. We asked Korean
women why the cushion compact is so important for them. We found out it was because many Korean women want to look perfect all day, so it’s really about good touch-ups throughout the day rather than this cool technology. Spending time in the market
helps you understand so much.”
MELISSA KNAPP, SENIOR VICE- PRESIDENT, GLOBAL CREATIVE
On personal inspo “I’ve been rediscovering
New York. I’ll spend a day in, say, Tokyo just roaming around and getting lost. But when do I ever do that in New York? I’m just going from point A to point B. So I realized it’s not because there is nothing in New York; it’s just that I’m not taking the time to stop and be inspired by the city I live in.” On professional inspo “I guess you’d say ‘All right, our customer is our inspiration,’ but people in general are my inspiration—just getting out and being on the ground, engaging myself in culture and things like that. That’s where I find all my inspiration. It’s definitely not sitting at my desk
all day staring out the window.”
JANET PARDO, SENIOR VICE- PRESIDENT, PRODUCT DEVELOPMENT
On personal inspo “Right now I am thinking about blueberries! They are the healthiest thing you can eat. The thought process is how do you
get inspiration from things like this? I am not a good cook—I stink at it. But I have a lot of friends who are amazing chefs, and they have exposed me to wonderful things. I am interested in knowing why certain crops grow better at night. Why is that? I’m
intrigued by things like that.” On professional inspo “My whole approach is about going outside the industry. I don’t knock anybody off—I’m not into that. I go to painting shows, to art shops. I’m motivated by things that could reinvent something or create something new.” n