Who’s that girl?

Fendi has tapped Canadian songstress Béatrice Martin, better known by her stage name, Coeur de pirate, as the face of its new EyeShine sunglasses collection. The Montreal-based musician won francophone audiences over with her brooding folk-meets-indie-pop vocals before adding English to her repertoire. Now, the 26-year-old is on the fast track to fame: She recently signed with Cherrytree and Interscope Records and is touring with her latest album, Roses, and, as Fendi’s lastest campaign star, she’s proving that she has the right amount of cool-girl attitude to keep us tuned in ($660, at Holt Renfrew, holtrenfrew.com). n