ELLE (Canada)

SCIENCE FAIR

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Australian brand Dr. Roebuck’s has bespoke-serum bars that do the mixing for you, sending the vitamin- and hyaluronic­acid-infused serum base for a twirl in an on-site centrifuge—along with three to six handpicked actives whittled down from a possible 27 after you’ve filled out a questionna­ire. “We ask questions like ‘What happens when you wake up?’ and ‘How do you feel at the end of the day?’ It’s our philosophy to look at skin holistical­ly,” says co-founder Zoë Roebuck, who designed the algorithm that personaliz­es serums for up to 22 different skincare concerns. (A serum bar will be popping up exclusivel­y at Holt Renfrew’s Bloor Street location in Toronto throughout the year.) Dr. Roebuck’s Bespoke Serum ($150). For details, see Shopping Guide.

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