ELLE (Canada)

A TOUR OF THE OFF-WHITE STORE IN TORONTO

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No two Off-White stores are the same. Toronto’s “Land” boutique contrasts the urban Yorkville setting with pastoral influences and natural materials. The result is a dreamlike space full of wardrobe treasures. THE FLOOR A curved teak herringbon­e path covers the centre of the store. Its meandering shape is meant to evoke a Prairie road. THE DECOR Clothes are suspended above planter trays full of sand (which is meticulous­ly swept to stay put). Surreal-looking dry grass, inspired by the African savannah, appears to “grow” under the racks of merchandis­e. THE FITTING ROOMS The only common element among all the stores, the toothpaste-green fitting rooms are optimally lit for mirror selfies.

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