ELLE (Canada)

WOMAN OF HER WORD

3 ways to stop apologizin­g already.

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READ IT ALOUD.

According to career coach Sarah Vermunt, this might feel silly, but it lets you hear your tone. Superfluou­s qualifiers will stand out, just begging to be deleted. “‘Only,’ ‘but’ and ‘just’ can almost always go,” she says.

CHOOSE YOUR WORDS WISELY.

When the CEO is late to a meeting, she’s never sorry. “She’ll thank you for waiting— implicitly recognizin­g that you waited for her,” says Tami Reiss, co-creator of Just Not Sorry. Almost every sorry you type can be swapped for a thanks (for waiting, reading, considerin­g) that doesn’t forfeit your power.

AMPLIFY LIKE OBAMA.

Hear someone struggling with diminutive language? Make like the women of the Obama administra­tion who used the “amplificat­ion” concept—that is, they would jump in and reinforce another woman’s point if it was being minimized.

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