Get the look
If months of isolation has taught us anything, it’s that perfectly styled hair is totally over. Now, we’re craving the airy nonchalance of a goddess-like wave. “A little imperfection makes it so much more sexy,” says Kérastase editorial director David D’Amours. His secret for cheating on a bad hair day and transforming it into beautiful, unfussy bends? Quality styling products that breathe life into your hair and allow it to really move. Follow D’Amours’ step-by-step guide to achieving this cool, undone style with ease.
STEP 1 / With a DIY blowout as your base, start by wrapping small sections of hair around a hot tool. D’Amours suggests opting for a one-inch wand; the resulting shape, he says, “mimics a more natural, irregular wave.” Get the effortless look by omitting the ends of your hair from the heat and mixing up the directions in which you’re adding bend to prevent a look that’s too uniform.
STEP 2 / Here’s where you muss it up. Flip your hair upside down and shake it out with your fingertips to help break up any solid waves. Then go in with a volumizing dry shampoo at the roots: Lift up sections of hair, spray from about 10 inches away and massage the fine powder into particularly lank areas to boost body. “If you want a wilder look, spray a few extra shots of Kérastase Fresh Affair Dry Shampoo all over the hair for more texture,“D’Amours adds.
STEP 3 / Set the look with a light mist of flexible firmhold hairspray—it’ll lend a sophisticated shine and protect that beachy texture throughout the day. The best part about this effortless style? It’s totally customizable. D’Amours suggests tucking hair behind one ear or fashioning a deep side part to amp up the volume. A generous spritz of dry hair oil bolsters the gloss factor if you want to transform your waves into a more edgy, eveningready look.