OUT OF OF­FICE

Notes for the mod­ern busi­ness trav­eller from Joanna Grif­fiths, founder and CEO of Knix.

Air Canada enRoute - - BUSINESS / AFFAIRES - BY / PAR DO­MINIQUE LAMBERTON

Joanna Grif­fiths is shak­ing up the in­ti­mate-ap­parel in­dus­try – and it’s not just be­cause her Toronto-based com­pany makes un­der­wire-free bras. Since launch­ing in 2013, Knix has pro­moted in­clu­siv­ity, of­fer­ing a wide range of sizes and pho­tograph­ing women of all shapes and back­grounds. They’re also spark­ing con­ver­sa­tions around is­sues like fer­til­ity, with a pod­cast on the topic com­ing this spring.

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