Air Canada enRoute

DATING. UNPLUGGED!

CLICK, TAP, SWIPE, REPEAT. IT’S ALL SO… IMPERSONAL. ONLINE DATING WAS SUPPOSED TO MAKE FINDING SOMEONE EASIER, SO WHY DOES IT FEEL LIKE SUCH A CHORE?

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With a career that took up a lot of his time and energy, online dating had begun to feel like Rick Swanson’s second job. He spent hours filtering through online dating profiles but time after time, the spark just wasn’t there. That’s when Rick saw an ad for It’s Just Lunch (IJL) in an airline magazine and decided to give matchmakin­g a try. Today, Rick credits It’s Just Lunch with introducin­g him to the love of his life, Kristina.

Life before It’s Just Lunch?

Kristina: I just found the whole online dating thing completely unmanageab­le and daunting. I wanted someone who knew me to “fix me up” and when a friend suggested IJL, I did some research and found it to be the right “match” for me. It’s Just Lunch Matchmaker­s:

What was working with a matchmaker like?

Rick: The interview process was really valuable. Sandra, my matchmaker, was genuinely interested in learning about me. She really wanted to understand what I was looking for in a woman, what I found attractive, what I found interestin­g, what intrigued me. We talked about my work, my outside interests, etc. When someone is leading you through the process, it makes you think. Sandra got me to reflect honestly on what I was looking for.

Best part of the IJL experience?

K: It was super easy because IJL arranged the dates. All I had to do was get ready and meet at the restaurant. And unlike online dating, I felt that my dates were interested in meeting quality people, not one-night stands. Your matchmaker calls you up with a match and then gives you the details of the date. All you have to do is show up and have fun!

What makes you two a great match?

K: He’s comfortabl­e in his own skin. He loves the fact that I am confident! I can just be who I am, and I’ve never felt so at ease with anyone else.

Advice for singles considerin­g IJL?

R: Dating is a real challenge in our fast paced, always connected, and frequently impersonal world. Having a real person on your side, helping to find the right partner is a huge plus. The success of It’s Just Lunch is built on creating high quality matches in low pressure situations. In 27 years, they’ve set up millions of first dates. Get in touch at itsjustlun­ch.com.

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