ON-TREND

The term session has been around for years, but as of late it’s popping up more often on craft beer labels. As the craft scene exploded, new breweries put out beers that were made to impress—beers with heavy-handed hopping, huge flavour and ceiling-smashing alcohol levels. As with all trends, there is eventually a turning of tables. Breweries began creating session beers as a more drinkable option, beers that allowed for partaking of more than one. It’s a trend in smallersized packaging, but it is also a conscious movement on the part of consumers to search out beers that themselves offer more drinkability and balance.