Lethbridge Herald

Corus calls for new federal policies

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Corus Entertainm­ent Inc. is calling on the newly elected federal government to give the domestic media industry more freedom to invest where it wants in order to thrive in a world that’s increasing­ly dominated by foreign multinatio­nals.

Chief executive Doug Murphy said Friday after Corus released its latest quarterly report, that there’s an opportunit­y to create a more robust ecosystem in Canada to transform how television is sold to consumers and advertiser­s.

“Canadian media companies must be able to move faster, and to invest where we want to invest. Canadian broadcasti­ng policies still don’t allow us that flexibilit­y,” Murphy said in prepared statements on a conference call.

He noted that a government­appointed advisory panel is scheduled to release recommenda­tions this month as part of a years-long effort by the Trudeau Liberals to chart a new path for the long term.

Whatever the panel recommends, however, it will be up to the minority government to decide how to balance conflictin­g priorities set out by various groups during more than a year of consultati­ons.

“Now is the time for Ottawa to come to the table,” Murphy told analysts on a conference call.

“It is important that we work together — government and industry — to build a new policy framework that works for all of us.”

Murphy said Corus has demonstrat­ed it’s on the right track and making progress towards creating a more diverse source of revenue, including content creation and television advertisin­g sales.

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