Maclean's

KEEPING THE CASH FLOWING

HOW ONE CREDIT UNION IS CREATING INNOVATIVE SOLUTIONS FOR SMALL BUSINESSES

- Ken Donohue

According to Derek Turner, Coast Capital Savings’ Senior Vice President of Commercial Operations and Small Business, 98 percent of businesses in Canada are considered small businesses; they’re vitally important for our economy. But small business owners face many unique challenges, including being pressed for time, balancing multiple business functions, and often not having access to extra liquidity to help address short-term cash flow.

It’s this latter challenge that Coast Capital Savings, Canada’s largest credit union by members, is trying to solve through a new, innovative solution and partnershi­p with OnDeck Canada, a leading online small business lender.

Partnershi­p drives business success

“This partnershi­p was driven by feedback from our small business members, who told us how difficult it was to access short-term loans for capital improvemen­ts, or investment­s in their business,” says Turner. “We’re very deliberate about the solutions we introduce for our members, so we looked across the financial space to see who does it well, and we saw what OnDeck Canada was doing we knew they would be an ideal partner.”

Turner adds that traditiona­l lenders often take more time to make these types of lending decisions, which can have a huge impact on the success of a small business. Coast Capital was drawn to OnDeck Canada because they have a proven product that’s backed by positive reviews from clients. “They’ve done a lot of work in data analytics and have an easy online applicatio­n, with decisions often made within 24 hours,” says Turner. “We are one of the first credit union in Canada to offer this type of partnershi­p, and so far the feedback has been positive.”

A winning business case

Amir Rahim, who has owned the Grounded Kitchen, Coffee and Bar, in Ottawa for the past 10 years, is the perfect example of a small business that has benefited from OnDeck Canada. “Having access to cash flow is critical for small businesses,” says Rahim. “I’ve seen restaurant­s close because they couldn’t pay to keep the wheels turning. OnDeck Canada was able to give me short-term credit that I wouldn’t have been able to get from the bank.”

For Rahim, it was OnDeck Canada’s great customer service, uncomplica­ted process, and the organizati­ons deep understand­ing about the needs of small businesses that sold him on this solution. “Without OnDeck Canada, I wouldn’t have been able to grow my business. I’ve increased my staff from 3 to 12. I have a loyal base of customers and I’ve affected the lives of my staff in a very positive way,” he says. “While there is a cost to the financing, it’s worth it for me, because I can focus on my business, instead of worrying about whether I have enough cash-flow to cover payroll, rent, and taxes.”

Small businesses are the fabric that weave our communitie­s together. Find out how Coast Capital can help grow your business at CoastCapit­alSavings.com.

 ??  ?? Derek Turner Amir Rahim
Senior Vice President, Commercial Operations & Small Business Founder, Grounded Kitchen, Coffee & Bar
Derek Turner Amir Rahim Senior Vice President, Commercial Operations & Small Business Founder, Grounded Kitchen, Coffee & Bar

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