Montreal Gazette

Auction limits sought

Wind Mobile owner wants giants blocked

- JAMIE STURGEON FINANCIAL POST

TORONTO – The European telecom conglomera­te backing startup wireless provider Wind Mobile is issuing a warning to the federal government: if a forthcomin­g auction of key airwaves is not structured to safeguard new entrants to the market, it is unlikely to participat­e.

Ossama Bessada, chief of European and North American operations for VimpelCom Ltd. is also critical of what the company believes to be a potential doubling back on a commitment from Ottawa to introduce sustained competitio­n in the $18-billion sector.

“We invested over a billion dollars in Canadian wireless under the promise of a real competitiv­e landscape in this country,” he said.

In a statement, Wind’s Amsterdam-based partner said Industry Canada must parcel off a portion of the new airwaves and prohibit incumbents BCE Inc., Rogers Communicat­ions Inc. and Telus Corp. from bidding on it. Wind, which has been funded by Vimpelcom since being acquired last year, says it cannot afford to pay the rates establishe­d players are prepared to pay.

“Without set-asides … the incumbents will simply pay what’s necessary to keep the new entrants out,” the company said.

The public comments are the company’s first on the contentiou­s matter.

BCE urged this week no special treatment be extended to any competitor, big or small. It wants unfettered bidding, otherwise it is threatenin­g to restrict investment to only more profitable major markets.

“We’re eager to extend next-generation mobile service to rural and remote communitie­s, just as we’ve consistent­ly done with earlier mobile-network-technologi­es. But fair and equitable access to spectrum is crucial,” Wade Oosterman, Bell’s chief of mobility and residentia­l businesses said.

Radio spectrum is the lifeblood of wireless companies, which use the frequencie­s to carry voice and data signals from wireless devices. The upcoming auction is of particular importance because the bands are ideal for transmitti­ng through dense building walls and over long distances.

In 2008, federal officials set portions of higher bands aside in the last auction, allowing Wind and three other companies, Mobilicity, Public Mobile and Videotron in Quebec, to enter the market. The effect has been a decline in industry pricing, until recently ranked among the highest among industrial­ized countries, according to Bank of America Merrill Lynch.

Until now, Vimpelcom has taken a passive role in the debate, relying on Canadian lobbyists and Wind executives to advocate for it. In the statement, Vimpelcom contends that without the added spectrum, there is no business case to remain, and warns that competitio­n will again be foreclosed on by BCE, Telus and Rogers.

“We fully expect that the government will do the right thing and live up to its commitment to build a thriving, viable wireless market by setting the conditions for new entrants to fully participat­e in the upcoming auction and disallow the incumbents to outbid the opponent in order to stave off competitio­n,” the company said.

The Harper Conservati­ves are expected to announce the rules shortly, perhaps in connection with the federal budget next month. A cap model is believed to be preferred by Industry Canada.

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