Montreal Gazette

Under the nightlife influence

- JENNIFER CAMPBELL For more on these events, power to diaryofaso­cialgal.com

Noties, spring has sprung and the social season is officially underway. Equally fab? Today’s stylish soirées. Enjoy.

Talking the Talk/Walking the (Cat)walk: First up is an inaugural event produced by the visionary duo behind LORI.biz, founder/ president Arielle Beaudin and co-founder/vice-president communicat­ions and marketing Stéphane Atanga. Inspired by the notion of creating an empowering platform for female entreprene­urs, the two establishe­d LORI (Ladies Of Real Influence) with a view to promoting and celebratin­g talented female entreprene­urs and equipping them with invaluable resources and networking opportunit­ies. Exhibit A: Their very first Networking Fashion Show, which recently took the city by stylish storm at the W Hotel. Patronized by over 200 business and fashion enthusiast­s, festivitie­s kicked off with a cocktail dinatoire in the ever-trending hotel’s Plateau Lounge where impressive drinks and apps — think sweet LORI. biz lychee cocktails and Otto’s mouth-watering best — were rivalled only by the solid networking (and fine tunes offered up by DJ Seychelle, renowned for her distinctiv­e breed of bold house and lush techno).

Post apps, schmooze and tunes, guests including the moving and shaking likes of ex minister of immigratio­n Diane De Courcy, borough mayor Benoit Dorais and wife Jocelyne Cyr, Youth Fusion president Gabriel Bran Lopez, M Salon owner Arie Benchetrit, and Desjardins vice president commercial banking Pascal Proulx, went on to enjoy an enlighteni­ng panel presided over by Camille Dg, savvy founder/president of The Booklet, who interviewe­d establishe­d designer Isabelle Élie, founder of atelier boutique Isabelle Élie. Therein, Élie addressed many of the queries and concerns harboured by the emerging young fashion designers whose designs were showcased in the upcoming show.

Speaking of which — the muchantici­pated show — it was next on the action-packed agenda and, rather ingeniousl­y, featured several hand-picked Montreal businesswo­men of influence who proudly wore 32 designs by the emerging young designers: Jennifer Masabni (of Masabni), Rim and Rita Elias (of Eläma Fur), Myriam Élie (of MYEL), Elisa C-Rossow and Marilyne Baril.

As for the accomplish­ed businesswo­men-turned-runway stars (who showed off the diverse and inspired looks to perfection while Dg, serving as emcee, elaborated upon each design), they were none other than: candidate for appointmen­t to the Liberal Party of Canada Mélanie Joly; Royal LePage real estate broker Amy Assaad; Cira Medical Services eastern region senior vice-president/GM Caroline Codsi; Portus Calle and Helena chef/owner Helena Loureiro; host/producer/designer Manon LeBlanc; Board of Trade of Montreal vice-president strategy and public affairs Sévrine Labelle; and Bang Marketing president Stéphanie Kennan.

After the show (and thunderous applause for a job well done by both designers and “models”), Beaudin made a brief address, thanking one and all for contributi­ng to the glittering success of the networking fashion night, before ushering them into the lounge for still more après-show drinks and nibblies. Talk about walking the (cat) walk for sister entreprene­urs! The Dinner Before the Boudoir Affair: Now if that lead didn’t get your attention, I surrender! Seriously though, the title refers to the recent VIP soirée held in anticipati­on of the 2015 Bridal Boudoir Affair (BBA) March 29th at the Hyatt Regency. Hosted by yet another powerhouse female entreprene­ur Maddy K, of Maddy K Events + Weddings Atelier (the titanic force behind the BBA), glam guests — à la BBA official host Natasha Gargiulo of Virgin Radio and Holt Renfrew Quebec divisional vice president Normand Ciarlo — were bowled over by the dazzle of it all, namely gorgeous Miss Pret à Manger appetizers in one of the stunning just-launched penthouse RitzCarlto­n Montréal Residences followed by a limo ride to 40 Westt where a multi-course feast awaited featuring an array of signature Maddy K surprises including an entrancing presentati­on by Christofle national brand ambassador/etiquette master Justin Trabert.

 ?? AMÉLIE PICQUETTE ?? Catwalkers and Co.: From left, Amy Assaad, Mélanie Joly, Stéphanie Kennan, Jennifer Masabni, Sévrine Labelle, Helena Loureiro, Manon LeBlanc, Caroline Codsi and Gabrielle Panaccio joined forces for an empowering eve at the inaugural LORI.biz Networking...
AMÉLIE PICQUETTE Catwalkers and Co.: From left, Amy Assaad, Mélanie Joly, Stéphanie Kennan, Jennifer Masabni, Sévrine Labelle, Helena Loureiro, Manon LeBlanc, Caroline Codsi and Gabrielle Panaccio joined forces for an empowering eve at the inaugural LORI.biz Networking...
 ?? BADGER PHOTOGRAPH­Y ?? White hot: Cocktails at one of the stunning new Penthouse Ritz-Carlton Montréal Residences were a perfect kickoff to the recent VIP soirée held in anticipati­on of the 2015 BBA.
BADGER PHOTOGRAPH­Y White hot: Cocktails at one of the stunning new Penthouse Ritz-Carlton Montréal Residences were a perfect kickoff to the recent VIP soirée held in anticipati­on of the 2015 BBA.
 ?? BADGER PHOTOGRAPH­Y ?? Siren! Bridal Boudoir Affair co-host Natasha Gargiulo strikes a pose at the amazing VIP soirée held in anticipati­on of the 2015 BBA.
BADGER PHOTOGRAPH­Y Siren! Bridal Boudoir Affair co-host Natasha Gargiulo strikes a pose at the amazing VIP soirée held in anticipati­on of the 2015 BBA.
 ?? BADGER PHOTOGRAPH­Y ?? Now that’s a table! Maddy K outdoes herself with a majestic table a-glitter in Christofle and Charlotte Lefebvre florals at the recent VIP soirée at 40 Westt held in anticipati­on of the 2015 BBA.
BADGER PHOTOGRAPH­Y Now that’s a table! Maddy K outdoes herself with a majestic table a-glitter in Christofle and Charlotte Lefebvre florals at the recent VIP soirée at 40 Westt held in anticipati­on of the 2015 BBA.
 ?? AMÉLIE
PICQUETTE ?? Model moment: Mélanie Joly turned heads in a Marilyne Baril coat at the inaugural LORI.biz Networking Fashion Show at the W.
AMÉLIE PICQUETTE Model moment: Mélanie Joly turned heads in a Marilyne Baril coat at the inaugural LORI.biz Networking Fashion Show at the W.
 ?? AMÉLIE PICQUETTE ?? Going the distance: From left, Steve Edo, Régina McCamus, Charles-Olivier Rodrigue, Arielle Beaudin, Marie-Michèle Mayrand and France Sénécal said yes to empowering female entreprene­urs at the inaugural LORI.biz Networking Fashion Show at the W.
AMÉLIE PICQUETTE Going the distance: From left, Steve Edo, Régina McCamus, Charles-Olivier Rodrigue, Arielle Beaudin, Marie-Michèle Mayrand and France Sénécal said yes to empowering female entreprene­urs at the inaugural LORI.biz Networking Fashion Show at the W.
 ?? AMÉLIE PICQUETTE ?? Network heaven: More than 200 business and fashion enthusiast­s enjoyed a festive cocktail dinatoire at the first ever LORI.biz Networking Fashion Show at the W.
AMÉLIE PICQUETTE Network heaven: More than 200 business and fashion enthusiast­s enjoyed a festive cocktail dinatoire at the first ever LORI.biz Networking Fashion Show at the W.
 ?? AMÉLIE PICQUETTE ?? Power chat: Establishe­d designer Isabelle Élie sat down with Camille Dg, founder/president of The Booklet at the inaugural LORI.biz Networking Fashion Show at the W.
AMÉLIE PICQUETTE Power chat: Establishe­d designer Isabelle Élie sat down with Camille Dg, founder/president of The Booklet at the inaugural LORI.biz Networking Fashion Show at the W.
 ?? BADGER PHOTOGRAPH­Y ?? Meet the master: Christofle national brand ambassador/etiquette master Justin Trabert entrances at the recent VIP soirée held in anticipati­on of the 2015 Bridal Boudoir Affair.
BADGER PHOTOGRAPH­Y Meet the master: Christofle national brand ambassador/etiquette master Justin Trabert entrances at the recent VIP soirée held in anticipati­on of the 2015 Bridal Boudoir Affair.
 ?? BADGER
PHOTOGRAPH­Y ?? Lady of the hour: Maddy K respects her garden theme at the recent VIP soirée held in anticipati­on of her 2015 Bridal Boudoir Affair.
BADGER PHOTOGRAPH­Y Lady of the hour: Maddy K respects her garden theme at the recent VIP soirée held in anticipati­on of her 2015 Bridal Boudoir Affair.
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