SAQ wine sales to aid Quebec food banks

For the seventh consecutive year the Société des alcools du Québec, the province’s liquor board, will be helping out Quebec food banks with its Vins généreux campaign.

During the last weekend in May, the SAQ will donate $1 to the Banques alimentaires du Québec for every bottle of white wine sold in all of its outlets.

Last year’s campaign raised more than $700,000. Over the past six years, the campaign has raised almost $3 million.

Profits from the sale of SAQ gift boxes also go the food bank network.

The Banques alimentaires du Québec network has supported food banks that have served more than 400,000 people, 150,000 of them children.