National Post - Financial Post Magazine

The Worse But Better Award

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Management usually pushes for the best price when they put their companies up for sale. Not Transat A.T. Inc., however. The airline’s board of directors in June approved Air Canada’s $13-per-share takeover offer valued at $520 million even though Group Mach Inc., a Quebec real estate developer, was offering $14 a share. Rebuffed, Mach in early August tried to buy a 19.5% stake (again, at $14 a share) in Transat so that it could vote against Air Canada’s deal along with Letko Brosseau and Associates Inc., which owned a 19.3% stake. Oddly enough, Transat’s strategy of refusing the higher price worked in its favour as Air Canada on Aug. 11 upped its takeover price to $18 a share, or $720 million. Later that month, 94.77% of shareholde­rs voted in favour of the deal.

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