JACQUELINE COOK

Chief Operating Officer VENDASTA

BIO: Jacqueline is the COO at Vendasta. She is responsible for the development and execution of Vendasta’s revenue and go-to-market strategy, with the core mandate of empowering Vendasta’s Channel Partners to leverage its platform and marketplace to help over five million small businesses transition to digital. She played an instrumental role in Vendasta’s $40 million capital raise in 2018, and more recently, helped lead its IPO process which resulted in an oversubscribed $120 million private investment.

IF I HAD CHOSEN A DIFFERENT CAREER PATH:

A stay-at-home mom. I’m still working toward that career, though I don’t know if I have the endurance and toughness just yet.

WHAT DOES IT TAKE TO BE A TOP 40 HONOUREE?

A belief that you can be one. That’s 99 per cent of the work—the rest is just executing on the plan it takes to get there.