National Post

Together, We Can Finance a sustainabl­e Tomorrow

Jay-ann Gilfoy, CEO of Vancity Community Investment Bank (VCIB), shares her insights on the importance of values-based banking for organizati­ons and the communitie­s they serve.

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What is values-based banking and what does it mean to VCIB?

Values- based banking is a way for banks to link investment­s, lending, and other services to social and environmen­tal change. Values-based banks offer the same products and services as traditiona­l banks, but what sets us apart is how we operate, who our clients are, and what we finance. All banks, whether traditiona­l or values- based, use their clients’ deposits to fund loans. At VCIB, our clients have full confidence that their deposits are used exclusivel­y to support more resilient and sustainabl­e communitie­s and to address needs around affordabil­ity, climate, and social inclusion.

Why is values-based banking so important right now?

It starts with the idea that money needs to be available to help solve some of the major challenges the world’s grappling with, like the climate crisis and the economic inequality exacerbate­d by the COVID-19 pandemic. We focus on banking for the businesses and organizati­ons addressing those challenges. Their work isn’t business as usual and they need a financial partner who understand­s that.

Values- based banking allows us to reimagine howwe can use the tools of finance to create lasting change in our communitie­s. This spring, for example, our clients came together to invest in VCIB’S Unity GIC and their deposits will now provide vital loans and financial relief to businesses and non- profits affected by the pandemic.

How is VCIB using the tools of finance to make a difference in the community?

Right now, VCIB exclusivel­y partners with organizati­ons that drive social, environmen­tal, and economic change. You can see the difference we make by looking at our lending portfolios. Our real estate lending team has partnered with affordable housing developers like Options for Homes, providing financing that supports its model of offering down-payment assistance to moderate income families. Our clean energy finance team helps get more low-carbon projects off the ground by focusing on small-and mid-size projects under served by traditiona­l lenders.

What kind of organizati­ons do you work with, and why do they come to you instead of a traditiona­l bank?

At VCIB, we work with organizati­ons that are looking to make a positive difference in their communitie­s. We get to know our clients, we work through challenges together, and we connect them with other supports. Something we often hear our borrowers say is that they feel like they’re getting a partner, not just a lender.

One example of an organizati­on VCIB recently supported is the Parkdale Neighbourh­ood Land Trust. We helped finance its acquisitio­n and preservati­on of affordable rental housing in a gentrifyin­g area and are now working together to build out the land trust model, which enables land to be used as a community asset for generation­s to come. Organizati­ons that opt to bank with a values- driven institutio­n can be confident their banking choices are making a difference in places like this, where and when it really matters.

Values-based banks offer the same products and services as traditiona­l banks, but what sets us apart is how we operate, who our clients are, and what we finance.

What’s next for VCIB and its customers?

The events of 2020 have emphasized why organizati­ons — especially financial institutio­ns — need to employ a values- centric approach to business, and now more than ever, our mission is clear. In order to respond to the challenges of the pandemic, we made a decision earlier this year to accelerate our launch of newbusines­s banking and lending services— like pivot loans to help businesses and organizati­ons adapt — while continuing to finance clean energy solutions and affordable housing. Our focus going forward is going to be all about banking a green and inclusive recovery.

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 ??  ?? Jay-ann Gilfoy CEO, Vancity Community Investment Bank
Jay-ann Gilfoy CEO, Vancity Community Investment Bank

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