National Post (Latest Edition)

Google to Pause u.s. Political ads ahead of inaugurati­on

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Alphabet Inc.’s Google will stop selling political ads referencin­g u.s. elections across its services until at least Jan. 21, following last week’s violence at the Capitol, according to an email to advertiser­s seen by reuters. The email said the action was taken “following the unpreceden­ted events of the past week and ahead of the upcoming presidenti­al inaugurati­on,” which takes place on Jan. 20. Google said it would “temporaril­y pause all political ads in addition to any ads referencin­g impeachmen­t, the inaugurati­on, or protests at the u.s. Capitol.” The move will make no exceptions for news organizati­ons or merchandis­ers running ads. On dec. 10, Google had lifted a temporary ban on election-related ads, which took effect after polls closed in the November u.s. presidenti­al election and aimed to curb misinforma­tion.

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