National Post

Putting shareholde­rs on pedestal might backfire this time

- Kevin Carmichael National Business Columnist

It turns out BCE inc. belonged near the top of the Financial post’s table of big companies that claimed the federal wage subsidy while continuing to pay dividends. Calgary-based imperial oil ltd., which received $120 million from the Canada Emergency Wage subsidy (CEWS) through the third quarter, ended up at the top of Financial post’s list when we finished sifting through financial informatio­n that publicly traded companies are required to file with securities regulators.

some of those disclosure­s were transparen­t, others were translucen­t. a smattering of companies disclosed that they had received the subsidy, but declined to provide an amount. some said the benefit was “immaterial,” therefore relieving them of any obligation to share a number with their investors.

among those companies were the three members of Canada’s telecommun­ications oligopoly: BCE, rogers Communicat­ions inc. and telus Corp., the last of which, after some prodding, provided a ballpark figure, saying it had received “less than" two per cent of the roughly $1.5 billion it paid in dividends through the early part of December.

but The downup, a digital newsletter about the Canadian communicat­ions industry, on Jan. 21 reported that bce had claimed $122.8 million, putting it up there with Imperial. It found the informatio­n in the Alberta government’s lobbyist registry.

rogers received about $71.3 million and Telus claimed $30.2 million, as of Nov. 30, the downup reported, citing provincial lobbyist registries. That means the big Three, whose rates for mobile data are among the highest in the world, received almost $225 million from the federal government during the pandemic, offsetting operationa­l costs, thus relieving any pressure management might have felt to temporaril­y curb dividend payments.

There is, of course, nothing illegal about any of this. bce, rogers, Telus and all the other companies that received CEWS were able to show that they had lost enough revenue to qualify for help. Nor is there necessaril­y anything wrong with a company claiming benefits for which it qualifies, even if it didn’t need the money, although that will depend on your point of view.

The most common response to our reporting on this issue has been dismay: from some at the suggestion that dividends might be something other than sacrosanct; and from others at the sight of cash-rich corporatio­ns exploiting an emergency program instead of drawing on their own resources.

We might be on the verge of a real-time test of whether shareholde­rs’ interests are always best served by being given the biggest possible stake of a company’s revenue.

The telcos have for decades used their market power to mostly get their way, even though they operate in a highly regulated industry. They will soon be counting on a number of decisions to once again tilt in their favour, including rates the resellers must pay to use their networks, conditions related to an upcoming spectrum auction, and the divvying up of the federal government’s $1.75-billion rural broadband fund.

but Parliament might not be so quick to bend the knee this time. Nathaniel erskine-smith, a Liberal MP from Toronto, pushed back against a bce executive’s suggestion that resellers were a burden, saying, “without the resellers, you would gouge Canadians even worse.” robert Malcolmson, the company’s top lawyer, testily replied that he “wasn’t sure that was even a question.” erskine-smith countered that it wasn’t: “It’s a fact,” he said.

The telecom companies’ actions show that they put their shareholde­rs on a pedestal. but they know it’s a bad look to do so during a national crisis. If they weren’t worried about it, they wouldn’t refuse to disclose the same numbers to reporters that they are obligated to disclose in order to lobby various provincial government­s.

bce fired at least a couple of hundred people in its media division this week. At the same time, the company announced it would spend an additional $1 billion on its networks over the next two years, an investment that chief executive Mirko bibic said would create more than 5,000 “direct and indirect” jobs. Amidst all that, he told analysts on a Feb. 4 conference call that he was “equally pleased” to say that the company’s board had decided to increase the dividend by 5.1 per cent.

The telecom oligopoly is spinning two stories that don’t quite jibe.

It wants the public to see it as central to the recovery, and forget that decades of underinves­tment left us vulnerable when hundreds of thousands of people suddenly had to work and learn from home. but its leaders lack the courage to invest to the fullest degree they can.

bce’s spending plans look impressive, but it’s money the company intended to spend anyway; bibic advanced his plans in part to take advantage of a federal tax break on capital investment. The company doesn’t plan to continue investing at this pace beyond its two-year horizon. but it remains committed to pumping out dividends. If it stops, its leaders say investors would abandon them.

“The only way you get investment capital is from shareholde­rs that are willing to invest their money with your company in order to fund your network expansion,” Malcolmson, bce’s chief legal and regulatory officer, told the house industry committee on Jan. 26, when pushed to explain why the company claimed the wage subsidy instead of drawing from its own cash pile. “If we don’t have investment capital and we’re not delivering shareholde­rs returns, Canada will not have the level of investment that it needs.”

It was a statement that only a near-monopolist could make. The thing is, the post-covid-19 political climate has become hostile to monopolist­s and oligopolis­ts. bce and others could come to regret operating like dividend machines instead of ambitious companies committed to growth.

 ?? Brent LEWIN / BLOOMBERG FILES ?? The telecom companies’ actions show that they put their shareholde­rs on a pedestal. But they know it’s a bad look to do so during a national crisis.
Brent LEWIN / BLOOMBERG FILES The telecom companies’ actions show that they put their shareholde­rs on a pedestal. But they know it’s a bad look to do so during a national crisis.

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