National Post

Apple CEO discusses mergers, App Store scrutiny at meeting

- MARK GURMAN

Apple Inc. Chief Executive Officer Tim Cook fielded questions on mergers and acquisitio­ns, the impact of COVID-19, and the company’s supply chain during a virtual shareholde­r meeting on Tuesday.

Narrating a slide show, Cook summarized many of the company’s new products and initiative­s announced over the past year. He spoke about the latest iphones and the growing potential of the Apple Watch, while noting that the Airpods Max headphones have quickly become “hugely popular” with users. He also discussed Apple’s efforts to combat the pandemic, climate change, and the San Francisco Bay Area housing crisis.

During a question-and-answer session, Cook said Apple is on track to meet its environmen­t goals, including becoming carbon neutral by 2030 and transition­ing its products to using recycled materials. He also reiterated Apple’s recent privacy changes, including an imminent plan to limit ad targeting on its devices.

Cook said the company bought almost 100 smaller companies over the past six years and makes a deal about every three to four weeks. Asked about gender pay equity, the CEO said Apple pays men and women equally across the world and has stopped asking applicants about their salary history to help ensure equity.

The Apple boss was also quizzed about supply chain diversific­ation. Cook said Apple is always looking to improve and make changes across its business, without commenting specifical­ly on any supply chain changes. Apple has been seeking to expand production outside of China, including in India and Vietnam, Bloomberg News has reported.

Cook also responded to regulatory scrutiny of the App Store, saying the service isn’t an antitrust issue.

“Apple doesn’t have a dominant position in any market we compete in, not in any product category, not in any service category, and not in software or apps,” the CEO said.

“This competitiv­e marketplac­e pushes all of us to be better. So while scrutiny is always fair, accusation­s like these fall apart after a reasonable examinatio­n of the facts.”

Cook also suggested he eventually wants staff to return to the office to improve collaborat­ion. Still, he noted the company had a prolific year working remotely.

Given the pandemic’s continued impact, Apple held its annual shareholde­r meeting online. Kate Adams, the company’s general counsel, oversaw the voting portion of the meeting. As is typical, all of Apple’s board members were re-elected and its auditor, Ernst & Young, was ratified.

Meanwhile, CNBC reported on Tuesday, citing the shareholde­r meeting, that Apple is planning to increase dividend, according to Cook.

The company’s shareholde­rs also approved compensati­on for Apple executives, including an equity package announced in September for Cook, the report said.

Cook was granted 333,987 restricted stock units. It grants him stock units with a possibilit­y to earn as many as 667,974 more if he hits performanc­e targets.

Apple, the biggest U.S. listed public company by market capitaliza­tion with a value of US$2.1 trillion, has thrived during the pandemic.

The company’s board had declared a cash dividend of US20.5 cents per share of the company’s common stock in the holiday quarter.

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