National Post (National Edition)

Closing the ‘awareness gap’ on responsibl­e investing

Conference keys on educating investors

- BARRY CRITCHLEY Financial Post bcritchley@postmedia.com

Off the Record

One-quarter of a century back, forming your own Canadianba­sed research organizati­on focused on sustainabl­e investing was probably regarded as unusual.

It’s turned out to be a prescient move for Michael Jantzi, now chief executive of Sustainaly­tics Inc., a global investment research organizati­on with offices in 14 cities around the world and more than 450 clients. And, since July, it has a new major shareholde­r, with Morningsta­r owning 40 per cent.

“It’s an entirely different world than it was. There has been lots of change as mainstream investors have embraced it in a meaningful way,” said Jantzi, who will be key speaker at Monday’s launch of Responsibl­e Investment Week and who, as part of his earlier work, developed the Canadian Social Investment Database.

As the title suggests, the event runs for a week and focuses on education and awareness about responsibl­e investment. (The 2017 version is the fourth by the Responsibl­e Industry Associatio­n, the industry body.) The idea is to promote learning about environmen­tal, social, and corporate governance issues that affect investment­s.

And it a message that’s increasing­ly being taken up by institutio­nal investors. For instance, a recent report on the 2017 proxy season prepared by the proxy advisory firm D.F. King noted there was a record number of filings regarding environmen­tal and social proposals. The main themes included climate change, sustainabi­lity disclosure, gender pay equity and board diversity.

Those proposals are occurring as investors are managing more mandates with more assets on a sustainabl­e investment basis.

And there could be more as surveys repeatedly show that investors, particular­ly retail, want to invest on a sustainabl­e basis, but lack knowledge. Dustyn Lanz, RIA’s incoming chief executive, refers to as “the awareness gap.” Jantzi noted the financial industry “is there to serve the client and the client seems to be asking for such (products).”

Jantzi said “it’s very clear” environmen­tal and social issues are “risks and opportunit­ies investors want and need to know about.” And those risks have to be integrated into investors’ decision-making processes.

But while the informatio­n is needed, there are some gaps in disclosure, gaps that become more obvious when the Canadian landscape is compared with what happens elsewhere.

In other countries, largely those in Europe, Jantzi said, a regulatory framework has been put in place where issuers are disclosing to investors the “real risks” of matters including climate change and supply change management. “This is the type of (material) we need in Canada. We need to ensure that there’s robust disclosure,” he said, noting in some cases the rules exist but are not enforced.

So what would be the benefits of such disclosure and enforcemen­t? If a level playing is created, there would be no perceived competitiv­e disadvanta­ge between issuers, a situation that allows investors to make “more informed decisions,” he said.

Jantzi also brings a novel perspectiv­e to fiduciary duty, the obligation for an investment adviser to act in the client’s best interest. The obligation, not uniform across the various product providers, is normally viewed in financial returns — the best return for a given level of risk – but Jantzi argues that it needs to be broadened “as part of an informed investment strategy. I would like to see some clarificat­ion from the regulators.”

Asked for his thoughts on what responsibl­e investing will look like in a decade, Jantzi said, “it will be called investing with no prefixes. Looking at environmen­tal, social and governance issues will be the way that things are done. Investors will be looking at it because it’s important,” he said. “That’s where we are headed.”

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