National Post (National Edition)

NO SMOKING

CPPIB finally stubs out its shares in tobacco giant Altria.

- CATHERINE MCINTYRE For more news about the innovation economy visit www.thelogic.co

Canada Pension Plan Investment­s has sold all of its shares in tobacco giant Altria Group, according to U.S. securities filings.

The divestment follows longstandi­ng pressure on investors to offload tobacco holdings, and concerns over Altria's stake in controvers­ial e-cigarette firm Juul.

The investment arm of Canada's largest pension fund was most heavily invested in Altria in 2017, with 4.8 million shares worth about US$343 million, records from the U.S. SEC show. Its recent divestment saw the fund shed around 3.2 million shares worth US$159.5 million.

Altria has had a tumultuous few years. In December 2018, the Richmond, Va.based firm bought a 35-percent stake in e-cigarette startup Juul for US$12.8 billion, the largest-ever investment in a U.S. venture-backed company. Shortly thereafter, Juul found itself at the centre of a health crisis in which e-cigarette users were developing an acute lung disease, of which at least 68 people have died in the U.S., linked to vaping products sold on the black market. Less than a year after investing in Juul, Altria wrote down its stake by US$4.5 billion; the investment is now worth less than a third of its original value.

Long before Juul, CPP Investment­s had faced pressure from health profession­als to dump its tobacco shares. In 2004, physicians asked the federal minister of health at the time to intervene in its Altria and other tobacco holdings, after the fund voted against shareholde­r proposals that would have required Altria to place health warnings on its cigarette packages globally. The Canadian Medical Associatio­n also urged the fund to divest the following year.

In its 2019 sustainabl­e-investing report, the fund said that since 2004, it has voted for “more than 50 shareholde­r proposals at tobacco companies requesting improved disclosure and standards on a range of ESG factors, including health impacts and human rights-related matters.”

CPP Investment­s declined to respond to The Logic's questions about the sale of its Altria shares.

Moody's Investors Services rates the tobacco industry as having high social credit risk. Sustainaly­tics, a firm that evaluates companies as investment­s based on environmen­tal, social and corporate governance (ESG) factors, deems Altria a “medium” overall investment risk with “severe” risk related to the environmen­tal and social impact of its products and services.

The company has seen its share price decline steadily over the past four years, falling from a five-year high of US$75.44 on May 1, 2017 to US$41.09 per share on January 13. CPPIB did not say whether its divestment was motivated by the drop in share price, or social or reputation­al risk factors.

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