National Post (National Edition)

AUSTRALIA-BASED SHOPIFY COMPETITOR SELZ ACQUIRED BY AMAZON

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Amazon.com Inc. has acquired Selz, a Sydney-based platform that helps small businesses create their own websites much the way Shopify Inc. does. Selz CEO

Martin Rushe announced the acquisitio­n in a blog post: “We have signed an agreement to be acquired by Amazon and are looking forward to working with them as we continue to build easy-to-use tools for entreprene­urs.”

The acquisitio­n signals Amazon's interest in letting small businesses use their own websites rather than trying to direct all their traffic to its marketplac­e, where merchants pay commission­s on each sale as well as delivery fees.

 ?? VALENTYN OGIRENKO / REUTERS ?? Adidas is throwing in the towel 15 years after acquiring Reebok for US$3.8 billion. Reebok may fetch US$1.2 billion to US$1.8 billion, Cowen analyst John Kernan said.
VALENTYN OGIRENKO / REUTERS Adidas is throwing in the towel 15 years after acquiring Reebok for US$3.8 billion. Reebok may fetch US$1.2 billion to US$1.8 billion, Cowen analyst John Kernan said.

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