National Post (National Edition)

Cineplex sells its blowout bond deal

Sale nets $250M as investors bet on recovery

- ESTEBAN DUARTE

Cineplex Inc. sold its $250 million sale of unrated bonds at a lower yield than previously offered after seeing strong demand from investors seeking to play the economic recovery trade.

Canada's largest chain of movie theatres priced the second-lien secured senior notes due 2026 to yield 7.5 per cent, according to people familiar with the matter. That compares with an earlier guidance between 7.5 per cent and 7.75 per cent and preliminar­y discussion­s with investors Thursday for 8 per cent to 8.25 per cent, said the people, who asked not to be named before the deal is completed.

The transactio­n comes as investors worldwide are positionin­g for a post-pandemic reopening as countries execute COVID-19 vaccinatio­n campaigns. Investors piled into the deal even though Canada has an additional layer of uncertaint­y because its vaccinatio­n effort is lagging most key Western economies, according to data compiled by Bloomberg.

“From a market functionin­g perspectiv­e, the Cineplex transactio­n shows even businesses directly affected by COVID restrictio­ns can access capital,” said Alex Schwiersch, a portfolio manager at Algonquin Capital. “These bonds provide the liquidity to help bridge the gap between now and recovery and with regard to the recovery, people have been forecastin­g the death of cinema since the first black and white television­s showed up in the 1950s living room.”

Cineplex bookrunner­s garnered orders for around five times the deal's size and 51 buyers took part in the transactio­n, said the people. The arrangers had gathered around $1 billion in preliminar­y indication­s of interest as of Thursday.

Earlier this month, Cineplex said it was planning to raise a minimum $200 million by selling bonds by the end of March to meet conditions for a covenant waiver agreed to with its existing lenders, according to a Feb. 8 statement.

The yield investors demand to hold high-risk bonds was at 3.36 per cent Thursday up from 3.27 per cent Wednesday and 3.21 per cent a day earlier, the lowest on record, according to the ICE BofA Canada High Yield Index data going back to early 2001.

Even as Cineplex has continued to burn cash in recent months amid more lockdowns, the stock rose Friday by as much as 12 per cent to $13.56, the highest since June 12. Its convertibl­e bonds first issued at par in July have rallied to trade at around 135 Canadian cents on the dollar, according to data compiled by Bloomberg Friday.

“If things go back to normal this year, they have ample liquidity,” said Dhruv Mallick, head of high-yield fixed income at Leith Wheeler Investment Counsel Ltd. “The bear case is if vaccines don't roll out and people aren't back to the theatres and its 2022.”

Bank of Montreal and Scotiabank managed the bond sale. A representa­tive for Cineplex didn't immediatel­y respond to a request for comment on Friday.

 ?? CHRIS HELGREN / REUTERS FILES ?? Investors embraced the Cineplex deal despite the uncertaint­y caused by Canada's vaccinatio­n effort, which is lagging behind Western countries.
CHRIS HELGREN / REUTERS FILES Investors embraced the Cineplex deal despite the uncertaint­y caused by Canada's vaccinatio­n effort, which is lagging behind Western countries.

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