MySpace set to redesign site in bid to lure new users
LOS ANGELES •
MySpace.com, News Corp.’s social- networking website, will begin a global redesign next week to increase traffic from existing users and draw new ones.
The redesign includes a home-page makeover, navigation changes and an overhaul of the site’s search tool and MySpaceTV player, the company said yesterday in a statement.
News Corp., which bought MySpace for $580 million in 2005, is seeking to increase advertising revenue on the site by attracting new users.
The media company said in April it will miss a 2008 goal of $1 billion in sales for Fox