Ottawa Citizen

Quebecor CEO wants to buy back all of media division

Spectrum licence sales give Péladeau leeway for ‘sound investment projects’

- EMILY JACKSON ejackson@postmedia.com

Quebecor Inc. CEO Pierre Karl Péladeau said his top priority is buying back the remainder of the company’s media division after a massive cash influx from the sale of its out-of-province wireless spectrum, although he didn’t divulge any timing for such a deal.

The Montreal-based communicat­ions giant reported strong second-quarter financial results Thursday, driven by better-thanexpect­ed performanc­e in both its telecom arm Videotron and media division. An $87.8-million gain from selling spectrum licences in Toronto to Rogers Communicat­ions Inc. pushed its profit up to $132.4 million from just $9.8 million in this period last year, with adjusted income jumping 19 per cent to $83.2 million.

Two weeks after the first spectrum sale, it repurchase­d a $38-million slice of its media business from the Caisse de dépôt et placement du Québec, bumping its ownership in Quebecor Media up to 81.53 per cent from 81.07 per cent.

Two weeks later, it got an additional cash injection from selling seven spectrum licences to Shaw Communicat­ions Inc. for $430 million. That deal won’t be recognized until the third quarter.

“I therefore feel our healthy balance sheet can currently support sound investment projects, such as the full buyback of our partner, or the investment to come in an IPTV (internet protocol television) program that would generate increasing value for our stakeholde­rs including our shareholde­rs,” Péladeau said in a conference call with analysts.

“Our priority would be to make a transactio­n with la Caisse,” he repeated later in the call, saying the family-run business has stated this for the past decade. “Our goal, our promise was to be a full 100 per cent shareholde­r of Quebecor Media.”

At one point, Quebecor was expected to make a play for the national wireless market with its brand Videotron, given its heavy investment­s in spectrum in previous auctions that favoured new entrants. While plans have clearly changed given its divestment­s, Péladeau highlighte­d the importance of selling to another new entrant, Shaw, which owns Freedom Mobile, formerly known as Wind Mobile.

“Most of our license remains in the hand of another new entrant, which can only be positive for the Canadian competitiv­e landscape,” Péladeau said.

Yet he also assured Innovation, Science and Economic Developmen­t Minister Navdeep Bains that Videotron intends to “actively participat­e” in the public consultati­on launched last week on the next spectrum auction, which will sell a valuable band of 600-megahertz frequencie­s critical for mobile coverage in harder-to-reach places.

The federal government proposed setting aside 43 per cent of the available spectrum for new entrants and holding an open bidding process for the rest. This will favour both Quebecor and Shaw in their bid to take on the Big Three of Rogers, BCE Inc. and Telus Corp., which have about 30 per cent each of the market share in Canada.

“We welcome the proposed favourable provisions for new entrants in this auction,” he said.

While Péladeau would not reveal Videotron’s plans for an IPTV product, he said he’s well aware of its importance and that it won’t be long before the company announces its strategy.

Cable TV and internet subscriber­s dropped by 24,000 and 1,000 respective­ly, which Videotron CEO Manon Brouillett­e credited to the summer moving season.

Brouillett­e and Péladeau also touted Club Illico, Quebecor’s over-the-top video streaming platform, which includes original content. Ninety per cent of its subscriber base, which hit 338,000 this quarter, also subscribes to TV packages, Brouillett­e said.

“We anticipate­d a few years ago that (over the top) would become a significan­t player in the game and therefore we need to participat­e there,” Péladeau said.

 ??  ?? Pierre Karl Péladeau
Pierre Karl Péladeau

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