CRICKET BUZZ FEEDS FOOD GIANT
Canada’s largest food processor is investing in a company that sees crickets and whole roasted insects as a more sustainable alternative to meat. Maple Leaf Foods Inc. is providing Series A funding to Entomo Farms, an Ontario firm that’s North America’s largest farmer of insects for human consumption. Entomo said in a statement Wednesday it will use the cash to expand production of cricket and mealworm ingredients, which are used in protein bars, smoothies and pasta sauces. Alternative forms of protein comprise a fast-evolving sector. Startups and established food suppliers are seeking out new products that appeal to consumers who are concerned about the environmental impact of the meat industry and maintaining a healthy diet. Crickets contain essential amino acids and are high in nutrients. They also use less land, water and feed than traditional meat farming.