CBC in the crosshairs
Once again, the story in the Conservative leadership race is about who is not running.
Former cabinet minister John Baird officially ruled himself out of contention after about a week of speculation and encouragement from high-profile Conservatives like Alberta Premier Jason Kenney.
With the Feb. 27 deadline approaching, and a requirement of 1,000 signatures and $25,000 for entry, it will be difficult for anyone new to join the race now. The weeks of speculation and guesswork could be over.
Each week, the National Post will round up the week’s events, point to themes that are emerging, and add other stray notes and observations. Here is this week’s edition of the Conservative leadership notebook.
❚ Conservative leadership candidate Erin O’Toole is promising to effectively end CBC’s English-language public broadcasting operation, except for radio. But he says he won’t cut Radio-Canada, CBC’s French-language division.
CBC is a popular target during Conservative leadership races, as multiple candidates in the 2017 race had also taken aim at the public broadcaster’s news division. In total, CBC receives $1.2 billion in operating and capital funding from the government each year and adds about $500 million in advertising, subscription fees, and other revenue sources.
O’Toole released a video Friday morning where he promised to cut all funding to CBC’s English-language digital operations, slash the English TV budget by 50 per cent, and aim to privatize the English TV operation by the end of his first mandate in government.
It’s not the first fight O’Toole has picked with the media.
In an interview with the National Post, O’Toole lamented that the Liberal government was overly-influenced by the Toronto Star’s editorial board and he has vowed to reverse the recent bailout for struggling media outlets.
❚ Facebook’s advertising library allows for some insight into how the campaigns are advertising and where they are focusing their digital resources.
O’Toole’s campaign spent nearly $4,000 on Facebook ads last week, with a big spend on an ad demanding the government “enforce the law” and stop the ongoing rail blockades. The ad was primarily shown to Facebook users in Alberta and Ontario.
O’Toole has also run a series of issue-based ads that deal with conscience rights, opposition to Liberal gun control plans and the recent government bailout for newspapers. These are all issues that tend to strike a chord with Conservative voters.
O’Toole is also running region-specific ads, with one discussing issues in Newfoundland and Labrador and another one targeted at Quebec, publicizing a recent interview.
Peter MacKay’s campaign spent just under $3,000 last week on Facebook ads, with all of them focusing on his role as a cabinet minister in Stephen Harper’s government and his role in creating the modern Conservative Party. MacKay’s ads focus on Facebook users in Ontario and Newfoundland and Labrador.
Both O’Toole and MacKay have been racking up about 70,000-80,000 impressions on their best ads.
❚ Jim Karahalios, a wellknown activist in Ontario Progressive Conservative circles (and whose wife Belinda is now Cambridge’s MPP), says he’s close to formally entering the federal leadership race.
“We’re at 1,400 signatures,” he told the National Post, referring to the party member endorsements that form part of the entry requirements. Karahalios says he plans to submit all his materials in the next few days, which includes a lengthy questionnaire and a $25,000 fee. After that, the party will have to verify that everything’s in order and potentially interview him before he becomes an official candidate.