SHOP TALK

Breezy spring fashion

for embracing the earth — and cleaning closets. According to Malorie Bertrand, these two go hand in hand. The Ottawa resident and stylist/blogger has been pushing the sustainable fashion envelope for years; for her, sustainable fashion is an approach that aims to minimize ecological impacts and social burdens in every aspect of clothing production.

Bertrand recently launched an online store, Either/Or, to help connect shoppers with Canadian designers. Buying Canadian reduces the stresses — both environmental and social — associated with the international textile industry. Plus, many Canadian designers create small collections that emphasize fewer items of high quality, promoting a ‘less is more’ strategy when it comes to building a wardrobe.

Here, Bertrand and Ottawa Magazine suggest versatile, beautiful pieces for spring and summer.