Ottawa Magazine

FOUND: A SNEAKERHEA­D

Christophe­r Ward’s 100+ collection

- BY ALYSSA BELTEMPO

When Christophe­r Ward was 12,

he saved money from his job at a tennis club to buy a pair of First Generation Nike Shox for $293.78. It was the first indication that young Ward would grow up to be what is now known as a sneakerhea­d.

These days, Ward, 31, keeps his collection in an outbuildin­g next to his North Gower home. There, along with vintage posters and triathlon mementoes, stand three racks holding over 100 sneakers.

His fascinatio­n for sneakers is tied to his family, which includes a former competitiv­e marathoner and a sponsored skateboard­er. Ward ran cross-country at St. Lawrence College and is an accomplish­ed triathlete. He even met his wife on the tennis court. Now, he’s a personal trainer and a manager with the Carleton women’s varsity hockey team.

Much like other groups, sneaker culture has subcategor­ies. Sneakerhea­ds — those who collect, trade, and/or admire shoes as a hobby — can generally be categorize­d into four types: the Hypebeast, the Original, the Collector, and the Reseller.

With a genuine love for the design and little concern for flashy collaborat­ions, Ward falls under the Original category. Leave the bandwagon-jumping to the Hypebeasts. Indeed, Ward often waits for a trendy shoe to wane in popularity before wearing it or donates excess pairs once a style becomes mainstream. (Last summer, Ward donated 25 pairs of shoes to Feet for Phoenix, an initiative run by a friend who credits Ward with propelling him to his current job as a content creator for Reebok.)

Plus, Ward actually wears his sneakers, differenti­ating himself from the Collectors and the Resellers. “I build my outfits from the shoe up,” he says. Indeed, even while wearing a simple cotton top and casual shorts, Ward has an easy confidence.

With frequent references to Steve Prefontain­e, Andre Agassi, and Rod Laver throughout our conversati­on, it’s clear Ward loves the classics — a true Original. As he pulls out a crisp white pair of Nike Cortez (famously worn by Tom Hanks in Forrest Gump), I catch a glimpse of the young Ward opening up those Shox for the first time. Money is no object, how much would you pay for a pair of sneaks? $500 Nike or Adidas? Nike Vans or Converse? Vans Wear or Collect? Wear Oldest pair of sneakers you own? 25 years old Most recent sneaker purchase? ASICS Gel-Lyte Favourite Collaborat­ion? Roger Federer Air Max 95 Yeezy - Yes or No? No Vintage or New? Vintage Favourite place to buy sneakers? Paragon Sports, New York City If a sneaker were named after you, what would it be called? Steadfast

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