Rotman Management Magazine

The 10 Metrics of ‘Womenomics’

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1. Labour force participat­ion. The greater the number of women participat­ing in the formal economy with paid jobs, the greater the opportunit­y and upside for economic growth.

2. Rising education levels. In many parts of the world, girls now outperform boys academical­ly and more women are getting college degrees than men.

3. Purchasing power. The global purchasing power of women was estimated at $15 trillion in 2015.

4. Gender pay gap. Women working full-time in the U.S. earned 79 per cent of what men earned in 2014.

5. Unpaid work. Women still do far more unpaid work than men. The OECD defines unpaid work as “an important aspect of economic activity” that is indispensa­ble to the well-being of individual­s.

6. Women entreprene­urs. Even with challenges in accessing capital, 200 million women started or ran businesses in 2014.

7. Corporate gender diversity. Evidence continues to mount that the spectrum of women’s representa­tion in a firm and a strong pipeline of women helps drive superior results.

8. Paid family leave. With rapidly-aging population­s worldwide, it is more imperative than ever to keep working moms and dads formally engaged in the economy.

9. Women in politics. The more women participat­e in the political decision-making process, the more diverse the debate.

10. Women and technology. This sector presents game-changing potential for both women and the global economy.

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