To blow dry or not to blow dry?

If you’ve ever left the barber and wondered why you can’t get your hair to look that polished on your own, a blow dryer might be the missing link. The heat helps to get things in place before you apply product. Plus, there’s a reason why women go to salons that don’t do anything but blow dry — they leave locks soft and shiny. And if it’s sub-zero outside, a blow dryer helps you avoid a frozen helmet of hair.