Broncos AGM not expected to be a positive one
The Swift Current Broncos will be holding their Annual Shareholders Meeting next week where the team will announce the results of their recent Economic Impact Study and will also detail the newly implemented Strategic Management & Governance Plan.
Broncos Chairman of the Board Al Stewart said the message will not be a positive one. “The answer is that we are not very happy about the situation without delving into numbers. But the reality is that it gets more and more difficult every year and this is one of those years where we have seen pretty significant decline in tickets. It was a struggle for us with 1,700-plus tickets to make the books balance without a run in the playoffs.”
The Broncos home opener saw only 2,023 fans in the crowd on Saturday.
“It is very disconcerting,” said Stewart of the season ticket number at 1,480 that morning. “That is a pretty significant decline from previous years. It worries me a lot. We have everybody onside. Everybody understands that we need to sell more season tickets.”
“Budgets for WHL teams go only one direction and that is up. So we can’t withstand too many years of declining ticket sales,” he added.
Stewart said that the hockey club it is doing everything it can to enhance the experience for fans and players alike, including a video scoreboard in the near future.
“You can look at many of the different steps that we have taken in the last three years, all of them designed to add to the player experience or add to the fan experience.”