A New Hamp­shire city coun­cil is miffed by ‘Pho Keene Great’ restau­rant name

Peo­ple flock­ing to restau­rant’s Face­book page to pro­vide pos­i­tive rec­om­men­da­tions

StarMetro Vancouver - - DAILY LIFE - Maura Jud­kis

It’s a Pho Keene Great name, first of all. But that name — posted on the front of a new Viet­namese restau­rant in Keene, N.H. — has put the restau­rant at odds with the city coun­cil, which deemed the restau­rant’s sign of­fen­sive. (The Viet­namese soup pho is pro­nounced “fuh.” Say the whole name, quickly. Now you get it.)

The prob­lem, re­ported New Hamp­shire Pub­lic Ra­dio, is that the restau­rant signed a lease for a space in Keene’s city hall. Pho Keene Great, a food truck that is slated to open a bricks-and­mor­tar space this spring, put up a “Com­ing soon!” sign.

Keene’s city man­ager said Keene, N.H. isn’t the only place with a fun­nily named pho eatery. What the Pho food truck roams Wash­ing­ton, D.C. and Thorn­ton, Colo. has Pho Ever Yum.

the sign prompted com­plaints and vi­o­lated the terms of the lease, which spec­i­fied that ten­ants must ask for per­mis­sion to post sig­nage. The man­ager re­quested that the sign be taken down, and the restau­rant com­plied.

The story went vi­ral spread­ing be­yond Keene and es­ca­lat­ing the de­bate.

The con­tro­versy has cer­tainly put this small-city Viet­namese restau­rant on the map. It has not yet opened, but peo­ple have flocked to its Face­book page to rec­om­mend it.

“The only thing Keene needs more than a great Pho place is a sense of hu­mor,” one com­menter wrote.

More at thes­tar.com/food

THE WASH­ING­TON POST

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