Cine­plex plans the­atre at Cal­gary’s Univer­sity District

Stockwatch Daily - - CONSUMER SERVICES & CURRENT EVENTS - Mr. El­lis Ja­cob re­ports

CINE­PLEX INC., in part­ner­ship with West Cam­pus Devel­op­ment Trust, plans to open a stand-alone, adult-only VIP Cin­e­mas the­atre in Cal­gary’s Univer­sity District. Sched­uled to open in late 2021, Cine­plex VIP Cin­e­mas Univer­sity District will be one of only two Cine­plex the­atres in the coun­try ded­i­cated ex­clu­sively to adult movie­go­ers, with five spe­cially de­signed au­di­to­ri­ums and a fully li­censed lounge.

“We are ex­cited to be part of Cal­gary’s new devel­op­ment project as we con­tinue to in­tro­duce tai­lored en­ter­tain­ment ex­pe­ri­ences in com­mu­ni­ties across the coun­try,” said El­lis Ja cob, pres ident and chief ex­ec­u­tive of­fi­cer of Cine­plex. “VIP Cin­e­mas is movie-go­ing made for adults and our new the­atre will be the per­fect des­ti­na­tion for Cal­gar­i­ans to so­cial­ize with friends and re­lax in a lux­u­ri­ous and re­fined set­ting de­signed just for them.”

Ex­clu­sive to Cine­plex, VIP Cin­e­mas is a premium en­ter­tain­ment ex­pe­ri­ence where adult movie­go­ers can re­lax in lux­ury re­clin­ers and have their food and bev­er­age or­ders de­liv­ered right to their seats. Guests can in­dulge in tra­di­tional con­ces­sions, in­clud­ing Cine­plex’s fa­mous pop­corn, or choose from an ex­panded food and bev­er­age menu that fea­tures fresh sal­ads and bowls, burg­ers, ar­ti­sanal piz­zas, in­dul­gent desserts and a wide se­lec­tion of hand­crafted cock­tails, wines and premium craft beers. In ad­di­tion to five VIP Cin­e­mas au­di­to­ri­ums, Cine­plex VIP Cin­e­mas Univer­sity District will also in­clude a fully li­censed lounge where guest s can so cial ize with friends and en­joy food and drink be­fore or after a movie.

“Our in­no­va­tive and dy­namic Univer­sity District is creat­ing a bold new vi­sion for ur­ban city life and the ad­di­tion of Cine­plex VIP Cin­e­mas will add yet an­other layer of life­style ameni­ties that are shap­ing this grow­ing com­mu­nity,” said James Robert­son, pres­i­dent and chief ex­ec­u­tive of­fi­cer of West Cam­pus Devel­op­ment. “As one of Canada’s lead­ing en­ter­tain­ment com­pa­nies, Cine­plex is chang­ing the en­ter­tain­ment land­scape for Cana­di­ans and shares our com­mit­ment to de­liv­er­ing in­no­va­tive and premium ex­pe­ri­ences. Once com­plete, the new the­atre will be a short walk from many of our com­mu­nity’s res­i­dences and eas­ily ac­ces­si­ble by tran­sit or bike.”

Cine­plex VIP Cin­e­mas Univer­sity District is part of Cal­gary’s new com­mu­nity devel­op­ment project that com­bines res­i­den­tial, re­tail and of­fice space with in­no­va­tive shop­ping, din­ing and en­ter­tain­ment ex­pe­ri­ences. The new, 21,000-square-foot com­plex is sched­uled to open in late 2021 at the in­ter­sec­tion of Univer­sity Av­enue and 39th Street North­west.

Cine­plex cur­rently op­er­ates 164 the­atres across Canada, in­clud­ing eight the­atres and one VIP Cin­e­mas in Cal­gary. The com­pany opened Cal­gary’s first VIP Cin­e­mas at Cine­plex Cin­e­mas Se­ton and VIP ear­lier this year, which has been a pop­u­lar op­tion for guests look­ing for unique new ways to en­joy a night out with friends. Cine­plex also op­er­ates a Deer­foot, Cal­gary, lo­ca­tion of The Rec Room, Canada’s pre­miere eat s and en­ter­tain­ment des­ti­na­tion that brings to­gether in­cred­i­ble din­ing, amuse­ment gam­ing, tech­nol­ogy and live en­ter­tain­ment ex­pe­ri­ences all un­der one roof.

About Cine­plex Inc.

A lead­ing en­ter­tain­ment and me­dia com­pany, Cine­plex is a top-tier Cana­dian brand that op­er­ates in the film en­ter­tain­ment and con­tent, amuse­ment and leisure, and me­dia sec­tors.

Jor­dan Banks, Robert W Bruce, Joan T Dea, Jan­ice Rose Fukakusa, Ian Green­berg, Donna Marie Hayes, El­lis Ja­cob, Sarab­jit S Mar­wah, Nadir H Mo­hamed, Ed­ward K Son­shine

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