Seek will help you find amazing new experiences wherever you are
In first place, collecting a prize of £10,000, was Amilah Choudhury from London. Amilah came up with an idea for an app that helps people discover new things to do in the area around them.
“Some of the most rewarding experiences come from spontaneity – from discovering, exploring and revelling in the ambiguity of the unexpected, which this app will help people to achieve,” Amilah wrote.
The app, which Amelia is calling ‘ Seek’, would take inputs such as your location, how much time you have, and which methods of transport you can use and then create itineraries of things for you to experience.
“The output will be a randomly generated itinerary which will have your location as the starting point and will plot a route leading you to randomly selected places and events – be they parks, attractions, special events, cafes/restaurants and more,” explains Amilah. “Using this app will enrich the consumer and create the opportunity to try new things, potentially explore lesser-known places and have stories to tell. Tourists could use this app if they have limited time and have no idea what to do.”
The judging panel loved this idea, for reasons summed up by Amilah: “People can be so suffocated by choice that the result is indecision. Having this app pick something for you and your friends to do will be amazing fun, create great stories and provide a sense of achievement.”