JACK & JACK Pop-rap duo from Omaha, Nebraska. Apr 6, 8 pm, Rio Theatre. Tix on sale Nov 16, 10 am, $25. KEVIN MORBY American indie-rock singersongwriter, with guest Sam Cohen. May 15, Imperial . Tix $24.50-$28. DAVID GRAY Folk-rock singer-songwriter fro
from page 29 the instrumentation, so I wouldn’t forget it. When I got back to Canada, I went to Vancouver. My brother was studying recording arts and so we recorded it in his bathroom in his tiny apartment.”
Inspired by that songwriting experience, Young next joined local indie darlings Sex With Strangers, before striking out on her own. Calling up friends in bands, she poached four players and started an original group she dubbed Youngblood, after her childhood nickname. The newly minted five-piece, however, ran into trouble as soon as its songs began picking up traction.
“When you start playing music, you want to be successful, but I don’t think we thought it would take off as quickly as it did,” she says. “So I just picked a name that I liked, and it maybe wasn’t as strategic as it should have been for SEO [search-engine optimization]. Once we started becoming a bit more popular, people would try to find us on the Internet after shows. I would have to stand next to them and give them the specific URL.”
Biting the bullet to help increase hits, the group recently changed its name from Youngblood to Blonde Diamond—a moniker that Young believes helps encapsulate the band’s retro-futuristic sound and ’70s inspirations. Those influences are all over the band’s new EP, Fantasy Love. Released in mid-october this year, the record has begun to build a following for the group’s new identity, with six tracks filled with synth stabs and funk-fuelled bass lines.
“Fantasy Love has a little bit more of an organic sound, with more players on it, but it was recorded in the studio as well,” she says. “The songs are live off the floor, which is kind of what I wanted. I liked getting the inspiration from the recorded studio project and then the live sound. I thought it would be cool to be in control of the effects in the studio, and create, like, a soundscape and an atmosphere in the room, and then when you go to play it live you do it in a completely different way.”
Young is excited to travel with the new songs and plans to spend much of the foreseeable future on the road.
“That’s kind of the main focus,” she says. “It’s about just sharing the EP with the world.”