Im­pres­sive re­sponse

The Glengarry News - - The Opinion Page -

Kim­berly Oeg­gerli is im­pressed by the re­sponse to her new busi­ness, Great Im­pres­sions Stag­ing and De­sign.

“The in­put that I have re­ceived from my cur­rent clients served to re­in­force my con­vic­tion that this is the right busi­ness for me,” the Bainsville woman com­ments.

She says that hers is the first com­pany in the area to pro­vide home­own­ers and real es­tate agents with home stag­ing and de­sign ser­vices by a trained ar­chi­tec­tural de­sign tech­ni­cian and a Cana­dian cer­ti­fied stag­ing pro­fes­sional.

Stag­ing is the process of pre­par­ing a home for sale with a par­tic­u­lar em­pha­sis on pre­sen­ta­tion. A home that ap­pears to be clut­tered will look smaller, and in to­day’s mar­ket with real es­tate prices reach­ing new heights, it is crit­i­cal to make the most of ev­ery square foot to un­der­line a home’s value to a prospec­tive buyer, she re­lates.

“I have al­ways en­joyed home de­sign and dec­o­rat­ing, and this busi­ness pro­vides a ready av­enue for me to put that cre­ative energy to work. I de­cided last year to take a course from Cer­ti­fied Stag­ing Pro­fes­sions CSP In­ter­na­tional Train­ing Academy and be­come a cer­ti­fied home stag­ing pro­fes­sional,” says Ms. Oeg­gerli. Mak­ing a good first time im­pres­sion is of­ten de­pen­dent on the list­ing photos that real es­tate agents take. Af­ter pro­fes­sion­ally stag­ing a home, Ms. Oeg­gerli will take ap­peal­ing photos high­light­ing the fo­cal points of the home, giv­ing it the crit­i­cal edge it needs to make a great first im­pres­sion on the mar­ket.

Ac­cord­ing to the Real Es­tate Stag­ing As­so­ci­a­tion, homes that are staged be­fore be­ing listed sell 87 per cent faster, and com­mand a 6.4 per cent pre­mium, com­pared to un-staged prop­er­ties.

KIM­BERLY OEG­GERLI

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