Kimberly Oeggerli is impressed by the response to her new business, Great Impressions Staging and Design.
“The input that I have received from my current clients served to reinforce my conviction that this is the right business for me,” the Bainsville woman comments.
She says that hers is the first company in the area to provide homeowners and real estate agents with home staging and design services by a trained architectural design technician and a Canadian certified staging professional.
Staging is the process of preparing a home for sale with a particular emphasis on presentation. A home that appears to be cluttered will look smaller, and in today’s market with real estate prices reaching new heights, it is critical to make the most of every square foot to underline a home’s value to a prospective buyer, she relates.
“I have always enjoyed home design and decorating, and this business provides a ready avenue for me to put that creative energy to work. I decided last year to take a course from Certified Staging Professions CSP International Training Academy and become a certified home staging professional,” says Ms. Oeggerli. Making a good first time impression is often dependent on the listing photos that real estate agents take. After professionally staging a home, Ms. Oeggerli will take appealing photos highlighting the focal points of the home, giving it the critical edge it needs to make a great first impression on the market.
According to the Real Estate Staging Association, homes that are staged before being listed sell 87 per cent faster, and command a 6.4 per cent premium, compared to un-staged properties.