P.E.I. Fashion Weekend returns, April 19-20

“At its core, P.E.I. Fashion Weekend embodies the values of diversity, inclusiveness, and community.”

P.E.I. Fashion Weekend (PEIFW) is back, promising an exceptional fashion experience for all attendees.

Julia Campbell, founder of PEIFW and owner of JEMS Boutique, is thrilled to announce the return of this event, focusing on diversity, inclusivity and community for its third year.

Kicking off the weekend on April 19 at 7:30 p.m. is the Fashion Show Extravaganza, showcasing the latest trends from feature designer Michnat Fashions and 13 other local designers and retailers. With live entertainment provided by Craig Fair Productions, attendees can anticipate a show that captivates and ignites inspiration.

Following the show, an exclusive after-party with DJ Grace of Bass will keep the excitement alive. VIP tickets are already sold out, but remaining tickets for the fashion show are available at jemsboutique.ca.

The fashion frenzy continues on April 20, with Fashion City Day taking over downtown Charlottetown. Experience the buzz of the pop-up market at Confederation Court Mall, where local vendors will offer the latest trends. Attendees can witness a live photoshoot with renowned photographer Dave Brosha, indulge in hair and makeup demos by Grand Senses Spa and attend live coaching sessions by Kim Rashed.

PEIFW is also excited to announce a special giveaway on April 20. Attendees who collect signatures from 10 participating retailers on the PEIFW Shopping Walking Map will stand a chance to win a $1,000 shopping spree.

Filled maps can be dropped off at JEMS Boutique, and a winner will be drawn shortly after 5 p.m., adding another layer of excitement to the weekend.

"At its core, P.E.I. Fashion Weekend embodies the values of diversity, inclusiveness, and community," says a release.

"By showcasing a vibrant spectrum of designers, models and fashion enthusiasts, we aim to celebrate the kaleidoscope of identities and talents within our community. Together, let us break down barriers and foster unity through the transformative power of fashion."

For more information and updates, visit jemsboutique. ca.