Small busi­ness week cel­e­brated

So­cial en­ter­prise and dig­i­tal mar­ket­ing high­lights of this year’s events

The Labradorian - - Front Page - BY EVAN CA­REEN

This week is BDC Small Busi­ness Week and to cel­e­brate it there are a few events planned around town.

Ju­lianne Grif­fin, di­rec­tor of eco­nomic de­vel­op­ment with the Town of Happy Val­ley-Goose Bay, said each year stake­hold­ers meet and brain­storm on how to cel­e­brate Small Busi­ness Week.

“We are of­fer­ing small busi­ness own­ers op­por­tu­nity to come to­gether to learn from each other,” Grif­fin said. “We rec­og­nize how im­por­tant small busi­nesses are to the econ­omy, es­pe­cially in cen­tral Labrador, so plan­ning these events is a way to help cel­e­brate what small busi­nesses of­fer in our com­mu­nity.”

On Wed­nes­day there’s a work­shop be­ing held at the Cham­ber of Com­merce build­ing from 9 a.m. to noon hosted by the Labrador In­sti­tute of Memo­rial Uni­ver­sity. The theme will be so­cial en­ter­prise and the in­sti­tute will be up­dat­ing peo­ple on their Grand River Farm project.

Jamie Jack­man, pro­gram co­or­di­na­tor for re­search pro­mo­tion and out­reach with the Labrador In­sti­tute, said they will be dis­cussing what so­cial en­ter­prise is and show ex­am­ples of it in ac­tion. A rep­re­sen­ta­tive of the uni­ver­sity’s Cen­tre for So­cial En­ter­prise will be speak­ing on the topic to help give a more in­formed brain­storm­ing ses­sion.

“Peo­ple can be hazy on what so­cial en­ter­prise is,” Jack­man said. “So we think it’s re­ally im­por­tant for us to help clear up any con­fu­sion or mis­un­der­stand­ings peo­ple might have about it.”

The brain­storm­ing ses­sion will be fo­cused on the pro­posed Pye Cen­tre for North­ern Bo­ral Food Sys­tems at Grand River Farms. The in­sti­tute has been work­ing on tak­ing over the lease for the farm and while the process is slow, Jack­man said it is mov­ing along.

They have held pub­lic con­sul­ta­tions about the project and had in­put from many stake­holder groups. Jack­man said this will be a good way to show an ex­am­ple of so­cial en­ter­prise and also to dis­cuss that as­pect of the project.

“Ba­si­cally we’re invit­ing stake­hold­ers and in­dus­try mem­bers in the Up­per Lake Melville area to get to­gether and dis­cuss and brain­storm a re­ally im­por­tant com­po­nent of the project,” he said. “So­cial en­ter­prise will be an im­por­tant part of it. We want to be able to help sup­port the agri­cul­tural in­dus­try but also sus­tain the farm so we can con­tinue to do that.”

Thurs­day the Cham­ber of Com­merce is host­ing a Lunch and Learn at noon. The speaker will be John Atkins, CEO and founder of JAC and Co., who will be pre­sent­ing on dig­i­tal mar­ket­ing and how to use it to en­hance a busi­ness.

In­ter­ested peo­ple can reg­is­ter by email­ing [email protected]­ber­

Girf­fen said dig­i­tal mar­ket­ing can be very im­por­tant for small to medium sized busi­nesses and this would be a good op­por­tu­nity for peo­ple to learn.

Fri­day there will a free cof­fee break held at in the Ko­matik Con­fer­ence room at 169 Hamil­ton River Road.

Grif­fin said the town; CBDC, NLOWE and other stake­hold­ers will be there to pro­vide in­for­ma­tion to peo­ple on how to start a new busi­ness and what ser­vices are avail­able to them in town.

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